Print Three Franchising Corporation wins 2009 Gold Frankie Award for Direct Marketing for the second year in a row.



    TORONTO, May 7 /CNW/ - Print Three Franchising Corporation (PTFC)
received the 2009 Gold Frankie Award in the category of Direct Marketing and a
bronze Frankie Award in the category of Brochures (Business to Business) for
their business to business sales brochure. A Frankie is a prestigious award
presented annually by the Canadian Franchise Association (CFA) for the best
creative work in advertising and marketing by a Canadian franchise. The
Frankie finalists this year were selected out of a record-breaking 193 entry
submissions from franchisors, advertising agencies and support service
companies. The entries were judged on clarity of message, originality of
concept, effective use of medium, quality of execution and overall
presentation.
    "It is very exciting for Print Three to win a gold Frankie two years in a
row in the category of direct marketing," says Andrew Hrywnak, President of
PTFC. "Print Three is committed to providing its franchisees with relevant,
valuable and effective marketing materials to promote and grow their business,
particularly in the area of 1-to-1 direct marketing. Our direct marketing
campaigns have proven to increase direct response rates from the standard 1% -
2% to 10% or higher. Over the past year we have not only designed direct
marketing campaigns for ourselves but have also extended these services to our
customers. The results have been outstanding."
    Eden Advertising & Interactive Inc. is the agency that developed the
creative concept, copy and design of Print Three's award-winning direct
marketing campaign and business to business brochure.
    "Eden has become an expert in the area of targeted 1-to-1 marketing,"
says Esther Willinger, President of Eden Advertising & Interactive Inc. "We
believe that if a client is going to spend any money on a print campaign,
particularly in direct marketing, the pieces must be unique, noticeable,
relevant, and created in a personal way to capture the attention of the
target. We are proud to work closely with a client like Print Three who
understands this unique method of personalized 1-to-1 marketing and puts it to
action in their own marketing campaigns. Thanks to Print Three's marketing
intuition and Eden's expertise in targeted 1-to-1 marketing, we are pleased to
announce our fifth and sixth Frankie award that we have won together."

    PRINT THREE FRANCHISING CORPORATION - www.printthree.com

    Print Three is the recognized leader in digital printing and Web-to-print
service offerings for all business and corporate clients. With 60 locations
across Canada, Print Three is one of Canada's largest owner-operated printing
networks.
    The Smart Document Centres are equipped with the most up-to-date digital
print and procurement technology that ensure complete customer satisfaction
while delivering print and outsourcing solutions to Canadian corporations
across the country.

    EDEN ADVERTISING & INTERACTIVE INC. - www.edenadvertising.com

    Eden is an advertising and interactive agency that specializes in
designing and developing effective, lead-generating marketing solutions across
all media. Through their technological and creative expertise, they ensure
clients meet their branding and growth objectives.






For further information:

For further information: Print Three Franchising Corporation, Toronto,
Ontario, Contact: Mirella Hrywnak, pressreleases@printthree.com,
www.printthree.com, Tel: (905) 669-8895, Fax: (905) 669-0712; Eden Advertising
& Interactive Inc., Toronto, Ontario, Contact: Merav Bolduc,
merav@edenadvertising.com, www.edenadvertising.com, Tel: (905) 669-9550, Fax:
(905) 669-0712

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