Princess Rolls Out Red Carpet for New Leonard Maltin Movie Club and Movie Channel



    Line Taps Expertise of Renowned Film Critic to Celebrate Fifth
Anniversary of Movies Under the Stars

    SANTA CLARITA, Calif., May 28 /PRNewswire/ -- Five years after
revolutionizing movie-going at sea with its innovative Movies Under the Stars
screens, Princess Cruises has teamed with celebrated film critic and historian
Leonard Maltin to bring passengers yet another new way to experience movies
onboard -- an exclusive Leonard Maltin Movie Club.  Debuting fleetwide, the
new club gives passengers the opportunity to join fellow film buffs to discuss
specially selected motion pictures during their cruise.

    With this program, Princess will showcase a new film chosen by Mr. Maltin
each month.  Passengers will not only be able to enjoy the open-air poolside
Movies Under the Stars viewing experience, but will also be able to gather for
a thought-provoking discussion to gain greater perspective on the film.

    In addition, passengers can catch up on many popular and classic films
with a new Leonard Maltin Movie Channel available in staterooms.

    The new partnership celebrates the fifth anniversary of Movies Under the
Stars, which first debuted on Caribbean Princess.  The giant Times
Square-style movie screens are now available on eight ships, and will be added
to most other ships in the Princess fleet by 2011.

    "For many people in this country, there's no more recognizable movie
expert than Leonard Maltin," said Jan Swartz, Princess Cruises executive vice
president.  "Given the popularity of Movies Under the Stars, we know our
passengers love watching films, so it's a great opportunity to enhance the
experience by featuring Mr. Maltin's expertise with this new movie club and
dedicated movie channel."

    The Leonard Maltin Movie Club invites passengers to view a specially
selected film on Movies Under the Stars or in the Princess Theater.  Each
month, a new movie will be featured, with a special video introduction from
Mr. Maltin.  Soon, films will be announced on www.princess.com prior to the
sailing, so passengers will know what Movie Club selection will be presented
on their cruise.  Upcoming films include titles such as "The Curious Case of
Benjamin Button," "Slumdog Millionaire" and "The Wrestler."

    Later, the cruise staff will host a gathering for passengers featuring a
group discussion of the film, guided by questions and trivia from Mr. Maltin. 
The one-hour club meeting is open to all passengers.

    For passengers who want to further enjoy films in their stateroom, the
Leonard Maltin Movie Channel on the ship's television system will feature a
selection of contemporary, classic and animated movies specially selected by
Mr. Maltin.

    Leonard Maltin is one of the country's most recognized and respected film
critics and historians.  He may be best known as the resident film buff on the
popular syndicated program "Entertainment Tonight," where he has appeared
since 1982.  However, long before he became a familiar face on television, his
annual paperback "Leonard Maltin's Movie Guide" established his reputation; he
was 18 when the first edition was published.  He has also published numerous
other books and articles, and teaches at the USC School of Cinematic Arts.  In
addition, Mr. Maltin has created television specials and DVDs on film topics,
currently hosts the weekly program "Secret's Out" on ReelzChannel, and
introduces movies on DirecTV.

    Additional information about Princess Cruises is available through a
professional travel agent, by calling 1-800-PRINCESS, or by visiting the
company's website at www.princess.com.
    




    




For further information:

For further information: Karen Candy of Princess Cruises,
+1-661-753-1540, kcandy@princesscruises.com; or Erin Barrier, +1-619-347-3722,
ebarrier@golinharris.com, for Princess Cruises Web Site:
http://www.princess.com

Organization Profile

Princess Cruises

More on this organization


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890