PR Associates wins media relations contract for Prospectors and Developers Association of Canada (PDAC) 2008 Convention



    VANCOUVER, Feb. 13 /CNW/ - Mr. Robert Simpson, president of PR Associates
announced today the Company has been awarded the Prospectors and Developers
Association of Canada account to manage, lead and deliver the media relations
for the Association's 76th annual convention. The world's largest mining
exploration and development convention, PDAC 2008 will take place in Toronto,
Canada March 2-5, 2008.
    "We are excited to be working with PR Associates," says Patricia Dillon,
PDAC President. "Their unique skills as former mining journalists,
communication and public relations professionals, coupled with established and
trustworthy relationships with the international media made them a natural fit
with the PDAC."
    This year's convention is expected to host 18,000 delegates from over
100 countries with up to 200 international media outlets represented. The
convention provides the mining industry a forum to discuss issues of mutual
interest and share best practices on a wide range of international issues
including First Nations relations, human resources, environment, health and
safety, technical and financial.
    "We are honoured to work with such a dedicated and well-rounded
organization," says Simpson. "The stories coming from the mining industry are
exciting and have relevance to a wide audience from large institutional
investors to everyday Canadians interested in jobs, First Nations'
relationships and investment opportunities. Our team will be working hard to
ensure good mining stories reach an even wider audience."
    For additional information regarding media relations or media
registration please visit the PDAC media room at
http://www.pdac.ca/pdac/conv/2008/gen-info-media.html.

    PR Associates is a full-service public relations firm specializing in
issues management, media relations, Aboriginal Affairs, consultation,
environmental communications, crisis communications and investor
communications.





For further information:

For further information: Chantelle Krish, media relations manager;
Robert Kirchmeier, business development manager; PR Associates, Telephone:
(604) 681-1407, www.prassociates.ca

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