Points International Ltd. Reports February Business Metrics



    TORONTO, March 12 /CNW/ - Points International Ltd. (TSX: PTS; OTCBB:
PTSEF; "Points" or the "Company"), the owner and operator of Points.com, the
world's leading reward program management portal, announced today its monthly
business metrics for February 2007. The Company reported a 51% year-over-year
increase in overall points/miles transacted bringing cumulative points/miles
transacted to 25.0 billion.

    
    Other February highlights include:

    -  Points/miles transacted by Private Branded Channels increased 49%
       year-over-year to 748 million, bringing cumulative points/miles
       transacted to 22.2 billion
    -  Points/miles transacted by Points.com increased 60% year-over-year to
       105 million bringing cumulative points/miles transacted to 2.8 billion
    -  Cumulative registered users on Points.com increased 40% year-over-year
       to 1.6 million


                          Points International Ltd.
                               Business Metrics

                                                  Feb-07              Feb-07
                                                      vs.                 vs.
                            Feb-07        Jan-07  Jan-07      Feb-06  Feb-06
                      -------------------------------------------------------

    TOTAL ALL CHANNELS

      Points/Miles
       Transacted      853,458,935     952,354,006  -10%     566,838,023  51%
      No. of
       Points/Miles
       Transactions         87,694          99,918  -12%          66,297  32%
      Cumulative
       Points/Miles
       Transacted   24,977,022,371  24,123,563,436    4%  16,642,064,258  50%

    PRIVATE BRANDED
     CHANNELS

      Points/Miles
       Transacted      748,124,665     821,594,258   -9%     501,178,017  49%
       No. of
        Points/Miles
        Transactions        80,716          91,037  -11%          61,541  31%
      Cumulative
       Points/Miles
       Transacted   22,168,089,352  21,419,964,687    3%  15,206,408,517  46%

    POINTS.COM
     CHANNELS

      Points/Miles
       Transacted      105,334,270     130,759,748  -19%      65,660,006  60%
      No. of
       Points/Miles
       Transactions          6,978           8,881  -21%           4,756  47%
      Cumulative
       Points/Miles
       Transacted    2,808,933,019   2,703,598,749    4%   1,435,655,741  96%
      Cumulative
       Registered
       Users             1,590,936       1,566,500    2%       1,135,926  40%

    

    "Our positive momentum continued into February as we experienced a record
year-over-year growth rate of 51% in total points/miles transacted, commented
Rob MacLean, Chief Executive Officer of Points International. "Both business
channels continue to perform well, and it is clear that the many innovative
products and impressive group of partners we have worked hard to develop are
driving greater transactions and registered users.
    Points International will continue to report business metrics on a
monthly basis. The Business metrics can also be found on the Investor
relations section of our website at:
http://www.points.com/static/corporate/investor_overview.html

    About Points International Ltd.

    Points International Ltd. is owner and operator of Points.com, the
world's leading reward-program management portal. At Points.com consumers can
Swap, Earn, Buy, Gift, Share and Redeem miles and points from more than 25 of
the world's leading reward programs. Participating programs include American
Airlines AAdvantage(R) program, American Express(R) Membership Rewards(R),
Aeroplan(R), AsiaMiles(TM), Cendant TripRewards(R), Delta SkyMiles(R), Gold
Points Reward Network, InterContinental Hotels Group's Priority Club(R)
Rewards, and S&H greenpoints. Redemption partners include Amazon.com(R) and
Starbucks.

    Website: http://www.points.com




For further information:

For further information: Christopher Barnard, Points International Ltd.,
(416) 596-6381, christopher.barnard@points.com; Allyson Pooley, Integrated
Corporate Relations, (310) 954-1100, allyson.pooley@icrinc.com

Organization Profile

POINTS INTERNATIONAL LTD.

More on this organization


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890