Points International expects 2008 revenues to more than double to $65-$75 million; beta version of Global Points Exchange to launch early next week



    
    Initial 2008 Financial Guidance:
    -   Record revenue in the range of $65-$75 million
    -   Positive EBITDA and significant EBITDA growth over 2007
    -   Transaction volume to grow to more than 15 billion miles/points

    2008 Business Objectives:
    -   Continued growth in new partnerships and shift to principal-based
        deals
    -   Expansion of Book With Points, AirIncentives and GPX programs
    

    TORONTO, Dec. 12 /CNW/ - Points International Ltd. (TSX: PTS; OTCBB:
PTSEF), the world's leading loyalty reward solutions provider and owner of the
Points.com portal, today provided initial guidance for 2008 and announced the
upcoming launch of the beta version of its Global Points Exchange (GPX).
Points expects that 2008 revenue will more than double over 2007 to the range
of $65-$75 million, and that it sees significant expansion of positive EBITDA
above 2007 levels.
    "2007 has been a breakout year for Points as we experienced record
transaction volume across our platform, transacting more than 10 billion miles
and points. We also shifted a number of key partnerships to a principal-based
model that offers substantial benefits to our partners and enables us to be
more actively involved in the success of our products. We are forecasting
dynamic growth for 2008 as we focus on adding new partners, selling additional
products into our current base and expanding our Book With Points and
AirIncentives programs," said Rob MacLean, CEO of Points.
    "Many of the world's largest travel companies and marketers are
benefiting from Points' industry expertise to create unique programs to drive
revenue and provide monetization options for their best customers. We expect
that our transaction and audience growth in 2008 will enable us to continue to
drive innovation and create new products for the loyalty industry globally,"
added Mr. MacLean.
    Points also announced that the public beta launch of its Global Points
Exchange (GPX), the world's first peer-to-peer mileage and points marketplace
will begin early next week. In this initial phase of the product, users
visiting www.points.com can actively transfer their frequent flyer miles
between five different programs, including American Airlines AAdvantage,
Alaska Airlines Mileage Plan, Aeroplan, Frontier Early Returns and IcelandAir
Saga Club Rewards points. The exchange is designed to create more customer
engagement in these leading frequent flyer programs and to be a very
user-driven experience. For the first time ever, user-driven trading between
loyalty programs is allowed, with trade rates being set by users.
    "Last year, the Economist estimated that the total retail value of all
the miles in frequent travel program accounts worldwide was more than
$700 billion, making airline miles and hotel points the world's most valuable
currency," said Christopher Barnard, president of Points. "We are delighted to
partner with our launch partners to offer a completely new way for frequent
flier customers to manage this valuable asset much like they are able to
manage their other financial assets. GPX offers a unique, community-based
approach to facilitating this secondary market that also represents
significant economic potential for our participating partners. This is only
the beginning for GPX, as we have a detailed rollout plan for throughout 2008
that will encompass the inclusion of new partners, new features, and a
strategic marketing program."
    "Throughout 2007 Points has done a superb job of executing and refocusing
the business solutions side of its operations around the principal model,
resulting in 2007 growth of more than 100% over our original guidance. We
expect that transaction volume will increase more than 40% in 2008 to more
than 15 billion miles/points and drive significant financial growth. The
company boasts a unique combination of proprietary technology and an ability
to productize solutions that deepen its partner relationships. Its financial
results and outlook are predicated on many years of hard work that is a direct
reflection of the quality and energy of Rob, Christopher and the Points
leadership team. We believe that we are experiencing only the beginning of
long-term growth for Points," said Steve Bannon, Chairman of the Board.

    Conference Call Information

    Points' management will host a conference call for analysts and investors
at 8:00 a.m. Eastern Time on Wednesday, December 12, 2007 to discuss the
information in this press release. To participate in the conference call,
analysts and investors from the US and Canada should dial (800) 219-6110 ten
minutes prior to the scheduled start time. International callers should dial
(303) 262-2130. Points International will also offer a live and archived
webcast of the conference call, accessible from the "Investor Relations"
section of the company's Web site at
https://www.points.com/static/corporate/investor_overview.html.

    About Points International Ltd.

    Points International Ltd. is the owner and operator of Points.com, the
world's leading reward-program management portal. At Points.com consumers can
Swap, Earn, Buy, Gift, Share and Redeem miles and points from more than 25 of
the world's leading reward programs. Participating programs include American
Airlines AAdvantage(R) program, American Express(R) Membership Rewards(R),
Aeroplan(R), AsiaMiles(TM), Cendant TripRewards(R), Delta SkyMiles(R), Gold
Points Reward Network, InterContinental Hotels Group's Priority Club(R)
Rewards, and S&H greenpoints. Redemption partners include Amazon.com(R) and
Starbucks.

    Safe Harbor Statement

    This press release contains or incorporates forward-looking statements
within the meaning of the Private Securities Litigation Reform Act of 1995, as
amended, and forward-looking information within the meaning of the "safe
harbour" provisions of applicable Canadian provincial securities legislation
(collectively "forward-looking statements"). These forward-looking statements
relate to, among other things, our guidance for 2007 with respect to revenue,
EBITDA, and our objectives, strategic plans and business development goals and
may also include other statements that are predictive in nature or that depend
upon or refer to future events or conditions and can generally be identified
by words such as "will", "may", "expects," "anticipates," "intends," "plans,"
"believes," "estimates" or similar expressions. In addition, any statements
that refer to expectations, projections or other characterizations of future
events or circumstances are forward-looking statements. These statements are
not historical facts but instead represent only Points' expectations,
estimates and projections regarding future events.
    Although Points believes the expectations reflected in such
forward-looking statements are reasonable, the forward-looking statements are
not guarantees of future performance and involve certain risks and
uncertainties that are difficult to predict. Undue reliance should not be
placed on such statements. Certain material factors, assumptions or estimates
are applied in making forward-looking statements. Known and unknown factors
could cause actual results to differ materially from those expressed or
implied in such statements. Important factors that could cause actual results
to differ materially are referred to in the body of this news release and also
include the risks and uncertainties discussed herein, the matters set forth
under "Risks and Uncertainties" contained in Points' Annual Information Form
filed with applicable securities regulators and the factors detailed in
Points' other filings with applicable securities regulators, including the
factors detailed in Points' annual and interim financial statements and the
notes thereto. Readers of this press release are cautioned that
forward-looking statements are not guarantees of future performance.
    Points does not undertake any obligation to update or release any
revisions to these forward-looking statements to reflect events or
circumstances after the date of this news release or to reflect the occurrence
of unanticipated events, except as required by law. All dollar amounts are in
Canadian dollars unless otherwise specified.





For further information:

For further information: Anthony Lam, Chief Financial Officer, Points
International Ltd., (416) 596-6382, anthony.lam@points.com; Alex Wellins or
Brinlea Johnson, The Blueshirt Group, (415) 217-7722, alex@blueshirtgroup.com,
brinlea@blueshirtgroup.com

Organization Profile

POINTS INTERNATIONAL LTD.

More on this organization


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890