Photos: Niavin Corporation Offers Pain Sufferers a New Way to Address Pain



    
    Trigger Points Provide Pain Relief Alternative To Prescription and
    Over-The-Counter Medications
    

    LOS ANGELES, Jan. 30 /CNW/ -- One in ten Americans report suffering
regularly from various physical aches, pains and debilitating arthritis. Most
often, pain sufferers reach for relief in a pill without considering the
source of the pain, and how to treat it safely, effectively and more
holistically. In an effort to educate consumers about pain relieving
alternatives, a new company, Niavin Corporation, is launching a series of
national television advertisements featuring Niavin Trigger Point Relief and
offering a new way to understand and treat pain at its source: The Trigger
Point.
    
    To view the Multimedia News Release, go to:
    http://www.prnewswire.com/mnr/niavin/31633/
    
    Company founder, Dr. Francois Martin, explains the benefits of Niavin
Trigger Point Relief over current treatments: "Niavin is applied directly at
the trigger points -- relaxing and deactivating the points where pain radiates
throughout the body. Most topical pain relievers are applied incorrectly and
exclusively to where the pain is felt. This limited application method offers
short-term pain relief, often only masking pain with a counter-irritant,
heating or cooling effect -- essentially a distraction from the pain, without
addressing the root cause."
    In addition, Dr. Martin explains that, "Unlike pills, Niavin is absorbed
directly into the bloodstream through the skin, lymphatic system and targeted
cells. Bypassing the stomach, liver and digestive system is advantageous
towards eliminating the risk of common side effects such as irritated stomach
lining, upset stomach, bleeding, allergies, addiction and dependence."
    Niavin is a clinically proven, topical pain medication derived from a
proprietary blend of absorption enhancing essential oils and aromatherapeutic
fragrances shown to be beneficial in treating pain, combined with
aspirin-related methyl salicylate (from Oil of Wintergreen).
    Most people can find their trigger points by feeling for hardened, tender
spots in the neck, upper chest, the ribs, below the collarbone, in front,
behind and below the armpit. Niavin provides pain relief by deactivating and
relaxing active trigger points for long lasting relief from arthritis,
everyday aches and pains, muscle spasms and joint pains, while reducing
inflammation in the affected tissues.
    
    About Niavin
    
    Niavin was developed by California Licensed Physician and Surgeon,
Francois R. Martin, M.D. Dr. Martin is Board Certified in Emergency Medicine,
with a specialty focus in the management of acute and chronic pain for over 30
years. See us at http://www.Niavin.com.




For further information:

For further information: Kelila Shapiro of ShapiroPR, +1-323-951-9300, 
kelila@shapiropr.com, for Niavin Corporation Web Site: http://www.multivu.com 
                http://www.Niavin.com

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NIAVIN CORPORATION

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