PEOPLE POWER - Survey: CFOs Cite Strong Leadership, Talent as Keys to Staying Ahead of the Competition



    TORONTO, April 9 /CNW/ - Employing good people is a company's best line
of defense against the competition, a recent survey of chief financial
officers (CFOs) suggests. Nearly two-thirds (65 per cent) of executives
interviewed said that having solid leadership and hiring outstanding talent
are the best ways to protect against threats from rival firms.
State-of-the-art technology is also viewed as a significant advantage, cited
by 12 per cent of respondents.
    The survey was developed by Robert Half Finance & Accounting, the world's
first and largest specialized financial recruitment service. It was conducted
by an independent research firm and is based on interviews with more than 270
CFOs across Canada.
    CFOs were asked, "Which one of the following will best protect companies
from competitive threats in the next three years?" Their responses:

    
               Strong company leadership  ...............  33%
               A focus on hiring the best people  .......  32%
               Up-to-date technology  ...................  12%
               The ability to develop and implement
                new ideas quickly  ......................  11%
               Up-to-date competitive intelligence
                and market data  ........................   7%
               Other  ...................................   1%
               Don't know/no answer  ....................   4%
                                                          ----
                                                          100%
    

    "Strong leadership is important in any economy, but it is even more
essential for companies during challenging economic times," said Kathryn Bolt,
president for Robert Half International's Canadian operations. "Firms must
maintain high service levels and be able to capitalize on new business
opportunities, which requires talented staff."
    Bolt noted, "There are outstanding candidates in the job market now who
were previously unavailable. Employers can benefit from this increased talent
pool by hiring professionals who possess specialized skills and expertise and
are able to help firms weather the downturn while positioning the organization
for future growth."

    About the Survey

    The national study was developed by Robert Half Finance & Accounting, the
world's first and largest staffing services firm specializing in accounting
and finance. It was conducted by an independent research firm and is based on
more than 270 telephone interviews with CFOs from a random sample of Canadian
companies.

    About Robert Half Finance & Accounting

    Founded in 1948, Robert Half Finance & Accounting, a division of Robert
Half International, has more than 360 locations worldwide and offers online
job search services at www.roberthalffinance.com.





For further information:

For further information: Kristie Perrotte, (416) 350-2330,
kristie.perrotte@rhi.com

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Robert Half Finance & Accounting

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