PATA Forges Partnership With OAG on Airline Data Analysis



    SINGAPORE, Jan. 20 /CNW/ -- PATA, the Pacific Asia Travel Association,
has forged a partnership with OAG designed to further strengthen the work of
the Association's Strategic Intelligence Centre (SIC).  OAG (Official Airline
Guide) is now PATA's 'preferred airline data supplier' and also becomes a
corporate member of the Association.
    

    
    Information provided by OAG exclusively to PATA will add considerable
weight to the Association's syndicated and custom research projects undertaken
on behalf of its global membership. The three-year agreement, effective
January 1st 2009, entitles PATA to real-time access to historic, current and
future airline schedule data including point-to-point frequencies and seat
capacities to/from specific geographic regions and jurisdictions.
    

    
    "This is a good deal for both parties. We welcome the opportunity to work
with an organisation such as OAG that offers unrivalled knowledge and
expertise in the fields of global flight information and data solutions," says
PATA SIC Director John Koldowski. "It's a major boost to our research and
analysis consultancy operations and our members will certainly benefit from
this exciting partnership with OAG. We're looking forward to working with our
new corporate partner. OAG is a forceful and dynamic member of the travel and
tourism industry and I am delighted that we will be working closely with OAG
on a wide range of projects. We also look forward to OAG executives making
significant contributions to PATA-led industry events."
    

    
    "OAG has been an active contributor to the PATA Foundation and we are
very pleased to extend our partnership to the Strategic Intelligence Centre,"
says Mario M. Hardy, OAG's Vice President, Asia Pacific. "The SIC has gained a
reputation for excellence in delivering valuable strategic information to its
members and the wider travel and tourism industry. We believe that the
inclusion of OAG data will strengthen the SIC information and offer fantastic
value to the PATA membership." Hardy continued, "We are delighted to be
associated with PATA. We opened our first Asia Pacific office 23 years ago and
we share a common interest in the development of the travel industry and in
environmental issues."
    

    
    Formed in 1993, the Pacific Asia Travel Association's acclaimed Strategic
Intelligence Centre is tasked with providing actionable research and data to
the organisation's members on the latest issues and trends shaping the travel
and tourism industry in Asia Pacific. Each year the SIC produces a suite of
analytical reports and publications for use by tourism planners, marketers and
researchers.
    

    About PATA
    
    The Pacific Asia Travel Association (PATA) is a membership association
acting as a catalyst for the responsible development of the Asia Pacific
travel and tourism industry. In partnership with PATA's private and public
sector members it enhances the sustainable growth, value and quality of travel
and tourism to, from and within the region.
    

    
    PATA provides leadership to the collective efforts of nearly 100
government, state and city tourism bodies, international airlines, cruise
lines and many hundreds of travel industry companies. Thousands of travel
professionals belong to more than 30 PATA chapters worldwide.
    

    
    PATA's Strategic Intelligence Centre (SIC) offers unrivalled data and
insights including Asia Pacific inbound and outbound statistics, analyses and
forecasts as well as in-depth reports on strategic tourism markets. For more
information, please visit www.pata.org.
    

    About OAG
    
    OAG (www.oagcorporate.com) is a global flight information and data
solutions company for the passenger aviation, air cargo logistics and business
travel markets. The business is underpinned by its data management expertise.
OAG is best known for its airline schedules database which feeds the world's
global distribution systems and travel portals and drives the internal systems
of many airlines, air traffic control systems, aircraft manufacturers, airport
planners and government agencies.
    

    
    OAG is part of UBM Aviation (www.ubmaviation.com), a global data and
information business for the air transport industry serving the passenger
aviation, air cargo logistics, maintenance repair & overhaul (MRO) and
business travel communities with flight and fleet information products, market
intelligence, news and events.  UBM Aviation is a division of United Business
Media Limited (www.unitedbusinessmedia.com).
    

    About UBM (www.unitedbusinessmedia.com)
    
    United Business Media Limited (UBM) is a global media and marketing
services company that informs markets and brings the world's buyers and
sellers together at events, online, in print, and with the information they
need to do business successfully. UBM serves professional and commercial
communities, from IT professionals to doctors, from journalists to jewellery
dealers, from farmers to pharmacists around the world. UBM employs more than
6,500 people in more than 30 countries. UBM's businesses include CMPMedica,
Everything Channel, PR Newswire, RISI, TechInsights, TechWeb, Think Services,
UBM Aviation and UBM Global Trade. UBM is listed on the London Stock Exchange
(UBM.L) and has a market capitalization of $2.5 billion.
    



    




For further information:

For further information: Mario M. Hardy, Vice President - Asia Pacific
of OAG Worldwide Ltd., +65 6395 5878, mobile, +65 98196749, mhardy@oag.com; or
Oliver Martin, Associate Director - SIC of PATA, +66 2 658 2000 (Ext 129),
mobile, +66 81 9088638, Oliver@pata.org Web Site: http://www.pata.org

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PACIFIC ASIA TRAVEL ASSOCIATION

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