Organizations without a 2.0 strategy risk failure



    TORONTO, June 30 /CNW/ - An organization without a 2.0 strategy risks
being left behind, or outright failure (though death may be slow)," says Toby
Ward, CEO of Prescient Digital Media's <a href="http://www.prescientdigital.com/">Intranet 2.0 Global Survey</a>. "Employees
want to work for progressive and innovative organizations, and expect 2.0
environments from employers of choice."
    561 organizations of all sizes from across the planet participated in the
<a href="http://www.prescientdigital.com/">Intranet 2.0 Global Survey</a> and the results reveal rapid adoption of social
media on the corporate intranet in the past year.
    "Once a nice-to-have or a future wish, Intranet 2.0 tools such as blogs
and wikis have become mainstream, and are present in nearly 50% of
organizations in the Western World," says Ward.
    Intranet blogs, wikis & discussion forums are quite pervasive in many
organizations:

    
    -   47% have intranet wikis (17% enterprise deployment); 10% have no
        plans or interest
    -   45% have intranet blogs (13% enterprise deployment); 11% have no
        plans or interest
    -   46% have intranet discussion forums (19% enterprise use); 9% have no
        plans or interest
    

    For those organizations that have deployed 2.0 tools on the intranet,
about 48% of organizations use Microsoft SharePoint, which dominates all
technology platforms.
    Intranet 2.0 is cheap. Of those organizations that have implemented 2.0
tools, almost half (46%) have spent $10,000 or less on these tools; 35% have
spent between $10,000 and $100,000; 19% have spent $100,000 or more.
    To download a summarized version of the <a href="http://www.prescientdigital.com/">Intranet 2.0 Global Survey</a>
findings report visit:
    http://www.prescientdigital.com/articles/download-summary-report-of-intra
net-2-0-global-survey
    To purchase the full, 44-page report of analysis & recommendations visit:
http://www.prescientdigital.com/articles/purchase-intranet-2-0-global-survey-r
eport

    
    About the Survey

    561 organizations took the survey led by Toby Ward :

    -   36% come from the U.S; 34% from Europe; 11% from Canada; 11% from
        Australia/New Zealand
    -   61% have more than 1,000 employees; 32% have 6,000 or more employees;
        39% have less than 1000 employees
    -   13% of the organizations are government; 13% from technology; 12%
        from financial services; 6% from healthcare
    

    About Prescient

    Prescient Digital Media provides strategic Internet and intranet
consulting, planning and design services to organizations of all sizes. Our
clients include: Amgen, Covidien, CBC, CIBC, HSBC, Liberty Mutual, Manulife
Financial, Mastercard, Nintendo, Pepsi, and more than 100 others.





For further information:

For further information: Toby Ward, CEO, at (416) 986-2226 or visit at
www.PrescientDigital.com

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PRESCIENT DIGITAL MEDIA

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