Ontario Science Centre Family Day Attendance up 35 Per Cent



    24,500 Visitors Over Four Day Weekend

    TORONTO, Feb. 17 /CNW/ -

    NEWS

    The Ontario Science Centre received an unprecedented number of visitors
for the province's second Family Day holiday. Over a four-day period from
Friday Feb. 13 to Monday Feb. 16, some 24,500 people visited the Science
Centre, representing a 35% increase over the previous year. Peak attendance
was in excess of 9,000. Last year's attendance over the same period was
18,000, compared to 11,000 in 2007, before the holiday was established. The
recently opened exhibition "Sultans of Science: 1000 Years of Knowledge
Rediscovered" provided a new draw for families. The accompanying IMAX(R) film
"Journey to Mecca: In the footsteps of Ibn Battuta" was in such high demand
that extra screenings were added Sunday and Monday afternoon.

    QUOTE

    "This increase in attendance is a testament to the wide range of
offerings designed to appeal to visitors of all ages and interests --
throughout the Ontario Science Centre's 40th anniversary year," said Bern
Gorecki, Director of Marketing and Visitor Services. "On Family Day or any day
of the year, the Science Centre is a perfect place for families to spend a
fun, educational and exciting day together."

    
    QUICK FACTS

    -   The Ontario Science Centre officially celebrates its 40th anniversary
        on September 26, 2009
    -   The Ontario Science Centre is continually evolving and reinventing
        itself. Since 2003, the Science Centre has transformed over 60
        percent of its public space including KidSpark, Weston Family
        Innovation Centre, TELUSCAPE, Space Hall and Rainforest.
    -   With over a million visitors each year, half of whom come from the
        GTA, the Ontario Science Centre is an important resource for local
        schools and families to actively experience and engage with science
    -   Since 1969, the Ontario Science Centre has touched the lives of more
        than 40 million people of all ages and origins, including tourists
        visiting from abroad, high school students participating in special
        programs, and adults touring special feature exhibitions.
    

    About the Ontario Science Centre

    The Ontario Science Centre uses science as the lens to inspire and
actively engage people in new ways of seeing, understanding and thinking about
themselves and the world. The Ontario Science Centre is an agency of the
Government of Ontario. For more information, visit www.ontariosciencecentre.ca
or call our box office at 416-696-1000.




For further information:

For further information: Media Contact: Anna Relyea, Associate Director,
Strategic Communications, Ontario Science Centre, (416) 696-3273,
annarelyea@osc.on.ca


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