Now on Air: Astral Broadcasts the Largest Caring for Kids Radiothon across Canada

Give generously!
www.radiothon.astral.com

MONTREAL, May 5 /CNW Telbec/ - Astral Media Inc. (TSX: ACM.A ACM.B) is holding the National Day of the Astral Caring for Kids Radiothon. The event will be broadcast live all day on the airwaves of over 60 English-language radio stations—all members of the Astral family—across Canada.

Throughout the day, radio hosts will encourage communities served by their radio stations to give generously. The funds raised among the millions of listeners from regions across the country will be given to the foundations of children's hospitals to improve the lives of children requiring medical care.

Each year in Canada, one out of four children must be taken to a paediatric hospital. On the National Day of the Astral Caring for Kids Radiothon—the most important event of its kind in North AmericaCanadian listeners will hear extraordinary stories and better understand why it is so important to give.

Astral has teamed up with the Children's Miracle Network, an international non-profit organization dedicated to saving and improving the lives of sick children by raising funds for children's hospitals and health foundations.

To see the complete list of participating radio stations and beneficiaries, or to make a donation, please visit radiothon.astral.com.

Astral is one of Canada's largest media companies. It operates several of the country's most popular pay and specialty television, radio, out-of-home advertising and digital media properties. Astral plays a central role in community life from coast-to-coast by offering diverse, rich and vibrant programming that meets the tastes and needs of consumers and advertisers. To learn more about Astral, visit astral.com.

SOURCE Astral

For further information:

Pierre Boisseau
Assistant Vice-President, Corporate Communications
Astral Media Inc.
514-939-5000
pboisseau@astral.com

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