NI 43-101 resource estimate reinforces potential of East Energy's Hinton Coal Property



    /NOT FOR DISTRIBUTION TO U.S. NEWSWIRES OR FOR DISSEMINATION IN THE
    UNITED STATES/

    TSX-V symbol: EEC

    VANCOUVER, Aug. 7 /CNW/ - East Energy Corp. (the "Company" or "East
Energy") (TSX-V: EEC) is pleased to report on recent progress at its Hinton
Coal Property in the Foothills Region of central Alberta, underscored by the
Company's National Instrument 43-101-compliant technical report on the
property independently prepared by Norwest Corporation.
    "The results of the 43-101 technical report reinforce our belief in the
Hinton Property's strong development potential," said Howard Ratti, President
and CEO of East Energy. "The high volatile bituminous low sulphur coal of the
Hinton Property indicates that it is suitable for the international export
thermal-coal market after beneficiation. At a time when global energy
requirements are skyrocketing and thermal coal used in electricity production
is in high demand, in China and other regions, there is a great need for new
sources of this coal."
    East Energy is continuing its preliminary evaluation of the Hinton
Property and is exploring possible approaches and strategies for future
development of the project.
    The Hinton's Property's estimated in place coal resources, as reported in
the 43-101 technical report, are as follows:

    
     In-Place Coal Resources Suitable for Surface Mining to 12:1 Strip Ratio
    ------------------------------------------------------------------------
                                   (tonnes)
                                   --------
    -------------------------------------------------------------------------
                                        Measured     Indicated      Inferred
    -------------------------------------------------------------------------
    HV C Bituminous                   47,032,000     2,557,000       161,000
     (thermal)
    -------------------------------------------------------------------------


       In-Place Coal Resources Suitable for Surface Mining from 12:1 to
       ----------------------------------------------------------------
                               20:1 Strip Ratio
                               ----------------
                                   (tonnes)
                                   --------
    -------------------------------------------------------------------------
                                        Measured     Indicated      Inferred
    -------------------------------------------------------------------------
    HV C Bituminous (thermal)         33,339,000    23,838,000     8,559,000
    -------------------------------------------------------------------------


    -------------------------------------------------------------------------
                                        Measured and Indicated      Inferred
    -------------------------------------------------------------------------
    Total Resources                                106,766,000     8,720,000
    -------------------------------------------------------------------------
    

    Strong Thermal Coal Demand

    According to the US Energy Information Administration, annual growth in
global coal consumption is projected to rise by an average of 2% globally, and
by an average of 3% in China, through 2030. In a 2008 research report, Credit
Suisse predicted that the supply deficit for thermal coal will persist, driven
by China's rising imports and by demand for new power plants.
    The Hinton Property is easily accessible via Alberta's Highway 40 and
from a network of secondary roads. In addition, it benefits from proximity to
western Alberta's rail network with links to Vancouver's Westshore Terminals
and the Port of Prince Rupert, facilitating the shipping of coal to
international markets.
    The NI 43-101 Technical Report was independently authored by Norwest
Corporation's C. Acott, P.Eng. and T. Hannah, P. Geol. and was initially
announced in a press release dated July 30, 2008. The full report is also
available on East Energy's web site at www.eastenergy.com. Howard Ratti, a
"qualified person" as defined by National Instrument 43-101, has reviewed the
contents of the Technical Report and this press release.

    About East Energy

    East Energy Corp. is a Canadian junior mining company engaged in the
acquisition and development of coal properties in China and North America.
Additional information is available on the East Energy web site at
www.eastenergy.com. East Energy trades on the TSX Venture Exchange under the
symbol EEC.

    ON BEHALF OF THE BOARD:
    "Howard Ratti"
    Howard Ratti, President and CEO

    This News Release contains forward-looking statements. Forward-looking
statements are statements which relate to future events. In some cases, you
can identify forward-looking statements by terminology such as "may",
"should", "expects", "plans", "anticipates", "believes", "estimates",
"predicts", "potential" or "continue" or the negative of these terms or other
comparable terminology. These statements are only predictions and involve
known and unknown risks, uncertainties and other factors that may cause our or
our industry's actual results, levels of activity, performance or achievements
to be materially different from any future results, levels of activity,
performance or achievements expressed or implied by these forward-looking
statements. While these forward-looking statements, and any assumptions upon
which they are based, are made in good faith and reflect our current judgment
regarding the direction of our business, actual results will almost always
vary, sometimes materially, from any estimates, predictions, projections,
assumptions or other future performance suggested herein. Except as required
by applicable law, including the securities laws of the United States, the
Company does not intend to update any of the forward-looking statements to
conform these statements to actual results. Readers are referred to the
sections entitled "Risk Factors" in the Company's periodic filings with the
British Columbia Securities Commission, which can be viewed at www.SEDAR.com.





For further information:

For further information: Investor Relations - (866) 437-9552,
info@eastenergy.com

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