Largest Gathering of People Dressed as Batman raises United Way awareness
CALGARY, Sept. 18, 2014 /CNW/ - At noon today, 542 Nexen employees traded in their suits and donned black outfits complete with capes and masks – setting a GUINNESS WORLD RECORDS® achievement for the Largest Gathering of People Dressed as Batman. The event kicked off Nexen's 2014 United Way campaign.
"Our employees are true super heroes and we're very proud of the teamwork and community spirit they've demonstrated in supporting this initiative," says Fang Zhi, CEO, Nexen Energy ULC. "Our goal was to show a unified spirit in kicking off Nexen's annual United Way campaign and also to raise awareness for United Way of Calgary and Area. We needed 250 or more participants to set the Batman record and I'm very proud to say that we've more than doubled that figure."
In order to be counted in the record attempt, each costume needed to consist of a full body outfit in black, a yellow belt and a black cape and mask. Participants had to stand together for a five-minute countdown under the watchful eye of GUINNESS WORLD RECORDS adjudicator Nicole Pando.
"Nexen's Calgary United Way campaign theme, From Suits to Superheroes, ties into our values of supporting the communities where we live and work," explains Brian Humphreys, Vice President, Corporate and Government Relations. "By working together, Nexen and our employees are helping United Way address its goals of fighting poverty, helping kids thrive and building strong communities."
This is the second time Nexen has set a GUINNESS WORLD RECORDS achievement – in 2011, 437 employees established a record for the Largest Gathering of People Dressed as Superman.
"Thank you to Nexen for another creative campaign," says Dr. Lucy Miller, President & CEO of United Way of Calgary and Area. "United Way congratulates each and every community super hero at Nexen who participated in this unique and inspiring event."
Since 1996, Nexen has raised more than $17 million for United Way of Calgary and Area, made up of employee donations which are matched dollar-for-dollar by Nexen. For 2014, Nexen is attempting to increase employee participation while inspiring other companies and organizations in Calgary to support the United Way.
- Editor's note: Photos courtesy of Nexen Energy ULC
Image with caption: "Nexen employees set a Guinness World Records achievement for the Largest Gathering of People Dressed as Batman. (CNW Group/Nexen)". Image available at: http://photos.newswire.ca/images/download/20140918_C2073_PHOTO_EN_5753.jpg
Image with caption: "Nexen’s Alan O’Brien accepts plaque for record achievement. (CNW Group/Nexen)". Image available at: http://photos.newswire.ca/images/download/20140918_C2073_PHOTO_EN_5752.jpg
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