News Media Advisory and Interview Opportunities - Mikey Network's Mission: More Mikeys (defibrillators), means more second chances



    The beat goes on through The Mikey Network

    TORONTO, Jan. 31 /CNW/ - February is National Heart Month and The Mikey
Network, a non-profit organization working to create public awareness and
provide education about heart healthy lifestyles, wants to share their
knowledge and expertise with the public.
    Mikey Network and Toronto EMS spokespeople are available to share their
expertise on Heart Healthy Living and the importance and effectiveness of
Public Access Defibrillators including Toronto MIKEY success stories.
    The Mikey Network is committed to placing MIKEYS (Public Access
Defibrillators) in as many high-risk locations as possible so people affected
by sudden cardiac arrest might have a second chance at life.
    Approximately 17 - 20 per cent of the 6,500 cardiac arrests in Ontario
occur outside the home and defibrillators are the only definitive treatment
for Sudden Cardiac Arrest. The shock from a PAD can save a life within minutes
even before emergency services personnel can arrive. Deploying MIKEYS can
improve survival rates by up to 50 per cent, if applied within the first five
minutes.
    
    Since inception in 2003, The Mikey Network has:

    -   Raised over $500,000.
    -   Committed to placing 270 MIKEYS across Ontario in all Toronto Police
        Stations, schools, gyms, community centres, pools, libraries, YMCAs,
        seniors communities, marinas, municipal offices, hockey arenas and
        the Toronto Zoo - places that experience traffic from people of all
        ages. In each location, on-site staff are trained in their use
    -   Established The Mikey Scholarship in Nutrition Sciences at Ryerson
        University
    

    The Mikey Network is a major life-saving initiative dedicated in memory
of former Heathwood Homes Partner, Mike Salem, who died of sudden cardiac
arrest on a golf course in 2002.





For further information:

For further information: For interviews and to learn more about The
Mikey Network, contact: Rhoda Eisenstadt/Beth Merrick/Andrea Vandenberg, The
Communications Group Inc., 1-800-267-4476 or (416) 696-9900 ext. 33/40/23,
reisenstadt@tcgpr.com/bmerrick@tcgpr.com/avandenberg@tcgpr.com

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Mikey Network

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