New McDonald's Card makes it easier than ever to give the gift of smiles



    - McDonald's Canada launches re-loadable convenience card that is perfect
    for gifting -

    TORONTO, Nov. 6 /CNW/ - Just in time for the holidays, McDonald's(R)
Canada introduces the McDonald's Card, a perfect shopping solution for both
last minute gifts as well as those busy shoppers eating on-the-go during this
hectic season.
    The McDonald's Card will be available at participating McDonald's
restaurants across the country beginning on November 5th. The decorative and
re-loadable convenience cards, which come in mini McDonald's signature fry
boxes and can be used at nearly every McDonald's restaurant location in
Canada, make a perfect stocking stuffer. The cards never expire and can be
purchased in any dollar amount up to $50, making them a flexible gift that can
keep bringing smiles to the faces of those who carry them.
    In addition to being a perfect holiday gift, the McDonald's Card is a
convenience card. Customers can re-load their card and continue to use it as
easy payment for the foods they love. With balances printed on the bottom of
each receipt, the McDonald's Card offers a fast and convenient way to purchase
a McDonald's meal.
    "McDonald's recognizes that our customers are seeking cashless payment
options. This new card is both an easy gift idea and a great way for customers
to purchase their own favourite menu items," said Laurie Laykish, Senior Vice
President of Marketing and Strategic Planning. "With restaurants continuing to
extend their hours of operation, the McDonald's Card makes a great gift and
provides a quick and convenient way to manage budgets and time."
    Customers will also have the opportunity to win big at McDonald's
restaurants by using certain MasterCard cards from November 5th to December
30th, 2007. Simply by swiping their MasterCard at participating McDonald's
restaurants, customers will be entered for the chance to win one of 250
McDonald's Cards pre-loaded with $100.
    The McDonald's Card, which comes in four different designs, can be
redeemed and purchased through the drive-thru or inside participating
McDonald's restaurants. Customers can purchase the cards with cash, credit or
debit cards.

    About McDonald's(R) Canada
    --------------------------
    McDonald's(R) is the leading foodservice company in the world. McDonald's
Restaurants of Canada Limited and its Canadian franchisees own and operate
more than 1,400 restaurants and employ more than 77,000 Canadians coast to
coast. Approximately 65 per cent of McDonald's Canadian restaurants are
locally owned and operated by independent entrepreneurs. For more information
about McDonald's Canada, visit the company's web site at www.mcdonalds.ca





For further information:

For further information: McDonald's Media Relations, 1-877-786-3342

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McDonald's Restaurants of Canada Limited

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