New Customer Technology at Sears Canada - Rapid MasterCard Approval



    TORONTO, Sept. 20 /CNW/ - Sears Canada Inc. (TSX: SCC) and Chase Card
Services Canada, a division of JPMorgan Chase & Co (NYSE:   JPM), announced that
they have introduced a rapid-credit process for the Sears MasterCard(R) card.
With proper identification, customers can now apply for the card at any Sears
store and, upon approval, begin using their Sears MasterCard card immediately
at Sears. As a bonus, customers will receive $10 off their first Sears
purchase using the card.
    "We're very pleased to be able to introduce this enhancement to the Sears
MasterCard card program," said Richard A. Brown, senior vice-president and
corporate development officer, Sears Canada. "With the Sears MasterCard card
rapid-credit process, customers can now obtain, in a matter of minutes, a
Sears MasterCard credit card and receive a $10 discount."
    "Colours" is the Sears MasterCard card loyalty program. Sears MasterCard
cardmembers earn one Colours point for every dollar spent on the card
internationally, plus an additional point for every dollar spent on the card
at Sears Canada. Points can be redeemed for merchandise and services at Sears
and Sears Travel, plus other food, entertainment, travel and shopping rewards
available through Colours reward partners. In addition, Sears MasterCard
cardmembers may receive special offers, promotions and invitations to events
that offer them a chance to earn extra points more quickly.
    "Sears customers are among the most loyal customers in Canada, and we
wanted to enhance our product to make it even easier for them to earn rewards
instantly," said Rob Paterson, president, Chase Card Services Canada. "We're
excited to provide a card - on the spot - that cardmembers can use right
away."

    
    Other benefits of the Sears MasterCard card include:

           -   No annual fee;
           -   Special financing options on select Sears merchandise;
           -   24-hour cash access;
           -   Free supplementary cards;
           -   Toll-free credit express phone number; and
           -   Access to their account balances online.
    

    About Sears Canada

    Sears Canada is a multi-channel retailer with a network of 196 corporate
stores, 179 dealer stores, 61 home improvement showrooms, over 1,800 catalogue
merchandise pick-up locations, 106 Sears Travel offices, and a nationwide home
maintenance, repair, and installation network. The Company also publishes
Canada's most extensive general merchandise catalogue and offers shopping
online at www.sears.ca.

    About JPMorgan Chase & Co.

    Since 1965, JPMorgan Chase has provided Corporate and Investment Banking
products and services to the Canadian market under the JPMorgan brand. In
2005, the company expanded and became the credit card issuer of the Sears
MasterCard and Sears Card in Canada. JPMorgan Chase employs more than 1,600
Canadians in its offices in Surrey, British Columbia, Toronto and Ottawa,
Ontario.





For further information:

For further information: Contact for Media: Vincent Power, Sears Canada,
Corporate Communications, (416) 941-4422, vpower@sears.ca; Jessica
Hougentogler, Chase Card Services, Communication & Public Affairs, (302)
282-6150, jessica.e.hougentogler@chase.com


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