National Casting Call for Liza Fromer's New Slice(TM) Series The List



    Looking for Canadians Who Want to Do Something - Anything - Before They
    Die!

    The List premieres on Slice(TM) in Oct. 2007

    TORONTO, March 20 /CNW/ - From running away to join the circus to singing
in a superstar rock band, The List is about fulfilling life-long dreams and
indulging in guilty pleasures. The producers of this new Slice(TM) series are
looking for Canadians across the country who want to accomplish an item on
their ultimate life to-do list on television. Intrepid host Liza Fromer
(former co-host of Toronto's Breakfast Television) will facilitate the chosen
applicant's dream - while participating in each adventure herself. The 26 x
30' episodes begin airing on Slice(TM) in October 2007. The series is produced
by Cineflix Productions.
    "If welcoming Liza to Slice(TM) weren't exciting enough - we are thrilled
to now start casting for her new primetime series The List with Cineflix,"
says Vanessa Case, Vice President, Content, Slice(TM), Alliance Atlantis
Communications Inc. "Everyone has something they wish they could do, but
because of limited time, money or simply courage, haven't yet. We have no
doubt this concept will result in overwhelming requests to be on the show."
    Anyone who longs to fulfil a lifelong wish - from wing walking on an
airplane to bathing in diamonds - should email thelist@nextfilm.ca. Applicants
can nominate themselves or a family member. Emails should include what is on
the applicant's list and why that person should have their dream come true.
The open casting call is for men and women 18 years and up. Additional details
are available at www.slice.ca/about/castingcall.
    Premiering on Slice(TM) in October 2007, The List is required viewing for
those who want to live life to the fullest. In each episode, host Liza Fromer
goes on a rollercoaster ride of fulfilling other people's dreams, ambitions
and decadent desires. From tasting every dessert in a bakery and strutting on
the catwalk to starting a food fight, The List is a constant surprise to the
viewers...and to Liza.
    Prior to joining Slice(TM), Liza spent five years as co-host of Citytv's
Breakfast Television in Toronto. She graduated from Ryerson University with a
degree in Radio and Television and is a highly respected Canadian broadcast
journalist. Previously, she worked as a columnist for TV Guide Canada. Her
first foray into broadcasting was driving the Q107 Community Cruiser. She
later launched her television career at YTV as the co-host of both the "Video
& Arcade Top Ten" and "Clips". From 1995 to 1997, she hosted "Good Morning
Toronto" on The Weather Network and later became the weekend anchor and
reporter at A-Channel in Calgary, anchoring the station's first-ever newscast.
Fromer has also had stints with The Discovery Channel and CBS's Newspath.
    Slice(TM) is an Alliance Atlantis Network. For more information please
visit www.slice.ca.
    For full media access to a complete list of Slice(TM) programming and
high resolution images, please visit: www.aacmedia.allianceatlantis.com -
Login: aaci Password: aacnews

    About Alliance Atlantis Communications
    Alliance Atlantis offers Canadians 13 well-branded specialty channels
boasting targeted, high-quality programming. The Company also co-produces and
distributes the hit CSI franchise and indirectly holds a 51% limited
partnership interest in Motion Picture Distribution LP, a leading distributor
of motion pictures in Canada, with motion picture distribution operations in
the United Kingdom and Spain. The Company's common shares are listed on the
Toronto Stock Exchange - trading symbols AAC.A and AAC.B. The Company's
website is www.allianceatlantis.com

    Cineflix is a dynamic, independent television production and distribution
company dedicated to entertaining audiences with innovative non-fiction
programming. Its growing catalogue of over 300 hours of factual programming
includes history, science, documentary and factual entertainment shows, viewed
by audiences in more than 50 countries. Cineflix International, its sales and
distribution unit headquartered in Dublin and with a sales office in London,
oversees the worldwide distribution of the Cineflix catalogue and select third
party programs.




For further information:

For further information: or interview opportunities with Liza Fromer,
please contact: Susan Stafford, UNIT:PR (for Cineflix), (416) 506-1238,
susan@unitpr.com; Aislinn Mosher, Cineflix, (514) 278-3140,
amosher@cineflix.ca

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ALLIANCE ATLANTIS COMMUNICATIONS INC.

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