Multiple investment personalities: Western Canadians are proactive investors



    
    Alberta, Saskatchewan and Manitoba are strategic; B.C. residents in a
    cautious mood
    

    TORONTO, Feb. 19 /CNW/ - When it comes to investing this RRSP season, 39
per cent of Alberta, Saskatchewan and Manitoba residents describe themselves
as opportunistic, analytical and risk-takers, making them among the country's
most proactive investors.
    In contrast, British Columbians are not as bullish with only 28 per cent
identifying themselves as opportunistic, research-driven and willing to take
chances, according to a new survey released today by Franklin Templeton
Investments Corp.
    The survey of 1,001 Canadians conducted by Angus Reid asked people to
identify their investment personality in the current economic climate.
    "It's encouraging to see Western Canadians are thinking strategically
when it comes to their investments. Experience tells us the long-term winners
are those who look at challenging markets as an opportunity," said Don Reed,
president and CEO of Franklin Templeton Investments Corp. "History shows us
that stocks will recover. Investors should ensure they "don't lose twice" and
need to average into the markets because most gains happen at the beginning of
the recovery."
    The national survey found Ontario trails much of Western Canada when it
comes to proactive investors with 35 per cent describing themselves as
analytical, opportunistic and risk-taking. More than a quarter (26%) of Quebec
residents are strategic, research-driven and not averse to risk. Men are more
opportunistic, analytical and risk-taking (40%) than women (25%) and not
surprisingly, only four per cent of Canadians age 55 and older identified
themselves as risk-taking investors.

    About the Survey:

    On February 6 and 7, 2009, Angus Reid Strategies conducted an online
survey among a randomly selected, representative sample of 1,001 adult
Canadians. The margin of error for the total sample is +/- 3.1%, 19 times out
of 20. The results have been statistically weighted according to Statistics
Canada's most current education, age, gender and region Census data to ensure
a representative sample of the entire adult population of Canada.
Discrepancies in or between totals are due to rounding.

    About Franklin Templeton Investments Corp.:

    Franklin Templeton Investments Corp. is a wholly owned subsidiary of
Franklin Resources, Inc., a global investment organization operating as
Franklin Templeton Investments. In Canada, Franklin Templeton Investments
provides global and domestic investment advisory services to the Franklin,
Templeton, Bissett and Mutual Series funds, and institutional accounts.
Franklin Templeton Investments Corp. has more than 680 employees providing
services to more than 1 million unitholder accounts and more than 200 pension
funds, foundations and other institutional investors. Franklin Templeton
Investments Corp. can be found at www.franklintempleton.ca.

    Franklin Resources, Inc. (NYSE:  BEN), is a global investment management
organization operating as Franklin Templeton Investments. Franklin Templeton
Investments provides global and domestic investment management solutions
managed by its Franklin, Templeton, Mutual Series, Fiduciary Trust, Darby and
Bissett investment teams. The San Mateo, CA-based company has more than 60
years of investment experience and over US$401 billion (over C$493 billion) in
assets under management as of January 31, 2009.





For further information:

For further information: Media contact: Stephanie Ford, Kaleigh
Sainthill, (416) 968-7311 ext. 240, 222, sford@argylecommunications.com,
ksailthill@argylecommunications.com


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