MPEG LA Issues ATSC Patent Portfolio License



    CHEVY CHASE, MD., September 20 /CNW/ - MPEG LA, LLC today announced the
availability of the ATSC Patent Portfolio License. The joint license includes
patents that are essential to the digital television standard (including high
definition and standard definition) developed by the Advanced Television
Systems Committee (ATSC) and used in digital televisions sold in the United
States, South Korea, Mexico, Canada and other countries.

    Essential patent holders include Zenith Electronics Corporation;
Scientific-Atlanta, Inc.; Samsung Electronics Co., Ltd.; Mitsubishi Electric
Corporation; Matsushita Electric Industrial Co., Ltd. (Panasonic); LG
Electronics Inc.; and Koninklijke Philips Electronics N.V.

    "MPEG LA is proud to play a continuing role in support of digital
television's now and next generation," said MPEG LA Chief Executive Officer
Larry Horn. "This license gives further testimony to the ability of the MPEG
LA(R) Licensing Model to address real-world market demand for a convenient and
reliable one-stop licensing alternative enabling manufacturers to focus their
resources on new product development. We applaud these patent holders for
their exemplary cooperation in coming together for the benefit of the
marketplace with patents of demonstrated value to forge a voluntary
marketplace solution inuring to the benefit of ATSC consumers."

    Copies of the license agreement may be obtained at
http://www.mpegla.com/atsc/atsc-agreement.cfm. A summary of the license terms
is attached.

    MPEG LA welcomes any party that believes it has patents which are
essential to the ATSC Standard to submit them for an evaluation of their
essentiality by MPEG LA's patent experts and inclusion in the License if
determined to be essential. Interested parties may request a copy of the terms
and procedures governing patent submissions at
http://www.mpegla.com/atsc/atsc-licensors.cfm. MPEG LA's objective is to
provide worldwide access to as much ATSC essential intellectual property as
possible for the benefit of licensees (new patent holders and essential
patents may be added at no additional royalty during the current term of the
License).

    MPEG LA, LLC

    MPEG LA is the world leader in alternative technology licenses, enabling
users to acquire worldwide patent rights necessary for a technology standard
or platform from multiple patent owners in a single transaction as an
alternative to negotiating individual licenses. Wherever an independently
administered one-stop patent license would provide a convenient marketplace
alternative to assist users with implementation of their technology choices,
the licensing model pioneered and employed by MPEG LA may provide a solution.
By balancing patent users' interest in reasonable access with patent owners'
interest in reasonable return, MPEG LA creates the opportunity for adoption of
new technologies and fuels innovation. MPEG LA's initial licensing program for
MPEG-2 digital video compression helped produce the most widely employed
standard in consumer electronics history, and the MPEG LA(R) Licensing Model
has become the template for addressing other technologies. Today MPEG LA
manages licensing programs consisting of essential patents in 57 countries.
MPEG LA is an independent licensing administrator; it is not related to any
standards agency and is not an affiliate of any patent holder. For more
information, please refer to http://www.mpegla.com.

    Attachment

    Below is a brief summary of the licensing terms for informational
purposes only. The ATSC Patent Portfolio License, providing the only
definitive statement of licensing terms on which users may rely, may be
obtained from MPEG LA at http://www.mpegla.com/atsc/atsc-agreement.cfm.

    --  Royalty of USD 5.00 per unit for an ATSC Receiver Product capable of
demodulating and decoding an over-the-air, RF terrestrial broadcast signal in
compliance with the ATSC Standard

    --  Includes right to make, have made, sell, offer for sale, import, and
for an end user to use ATSC Receiver Products

    --  Coverage from December 24, 1996

    --  Royalties payable on products from January 1, 1998

    --  Initial license term to December 31, 2016 with right of renewal

    Information regarding a license to patents that are essential to the
MPEG-2 Video and Systems standard used in ATSC products may be obtained from
MPEG LA at http://www.mpegla.com/m2/.




For further information:

For further information: MPEG LA, LLC Tom O'Reilly, 860-620-0642 Fax:
301-986-8575 to'reilly@mpegla.com

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