Motricity Chooses Highdeal for Partner Settlement



    Combines Highdeal Pricing & Rating with mobile content suite to create a
world-class delivery & revenue sharing platform

    NEW YORK, June 26 /CNW/ - Highdeal, the world's leading provider of
Pricing & Rating solutions, today announced that Motricity, a leading provider
of mobile content services and solutions, has chosen Highdeal Transactive(TM)
for its revenue sharing and partner settlement needs.

    Motricity, which serves 7 of the top 10 mobile carriers in North America
and leading content providers including MTV, BET and CBS, required
comprehensive revenue sharing capabilities for more demanding, multiparty
value chains. As on-deck and off-deck offerings increasingly co-exist, robust
partner settlement capabilities are required to address the myriad contractual
terms and conditions.

    With its Pricing360 design principle, Highdeal Transactive delivers the
same unconstrained pricing & rating capabilities for revenue sharing as it
does for customer and advertiser charging. This includes, for example,
negotiated royalty and license fee calculations based on subscription and a la
carte purchases.

    As the content market matures, retailers and rights-holders require more
sophisticated terms and conditions such as commitment levels and accelerators.
Transactive helps manage these demanding terms and conditions creating a
win-win for both parties while also enabling real-time visibility into shared
revenue streams.

    Ryan Wuerch, Motricity's Chairman and CEO, commented, "Highdeal proved to
us that they had the most robust partner settlement solution in the world.
When combined with our award-winning managed services solution, both retailers
and content owners will benefit from highly flexible and mutually-beneficial
content contracts."

    "Motricity is an industry leader helping operators and content providers
realize their full revenue potential," commented Camilla Dahlen, President of
Highdeal Inc. "We are proud to be selected by such a leader at the forefront
of mobile content delivery and monetization."

    About Motricity

    Motricity is a leading provider of mobile content services and solutions
that enable consumers to receive the right content at the right time, every
time. Motricity's solutions create compelling end user experiences and deliver
profitable mobile content offerings for partners such as MTV, BET, CBS, NBC,
Turner, Cingular, Alltel, Sprint Nextel, Palm and others. Motricity's mobile
content delivery platform, Fuel(TM), received the 2006 GSM Association Award
for "Best Service Delivery Platform" and was also named "2005 Premium Mobile
Content Platform of the Year" by Frost & Sullivan. Motricity's recent
acquisition of GoldPocket Wireless extends Fuel's capabilities, adding
messaging aggregation to more than 200 million mobile subscribers and
marketing campaign management to our suite of solutions. Motricity is
headquartered in Durham, N.C., and has offices in Los Angeles and Munich. For
more information, visit www.motricity.com.

    About Highdeal

    Highdeal is the world's leading provider of Pricing & Rating solutions.
By delivering unconstrained pricing and packaging flexibility coupled with
real-time transaction management, Highdeal solves the billing problem in the
multiservice world. The Yankee Group has named Highdeal the fastest growing
billing and rating vendor defined in terms of announced customers. With over
170 implementations in more than 50 countries, broadband, mobile and on-demand
service providers around the world rely on Highdeal. For more information,
visit www.highdeal.com.




For further information:

For further information: Highdeal: David McNierney VP of Market
Development 212-332-2144 david.mcnierney@highdeal.com

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