EDMONTON, Oct. 16 /CNW Telbec/ - Simple actions matter - that's the
message delivered by Project Porchlight Alberta, a campaign that mobilizes
people to make smart energy and environmental choices. The Edmonton and
Calgary portion of the campaign was officially launched today at the Royal
Alberta Museum by Environment Minister Rob Renner and Edmonton Mayor Stephen
Minister Renner and Mayor Mandel called on all residents of Edmonton and
Calgary to help deliver 300,000 free light bulbs door to door. This follows
the successful first phase of the Porchlight campaign, during which 500,000
energy-efficient light bulbs were distributed by Albertans across the rest of
Project Porchlight is run by One Change, a not-for-profit organization
that empowers people to believe that simple actions matter and to make smart
energy choices in their daily lives. "This is about more than light bulbs,"
said One Change executive director, Stuart Hickox, "Project Porchlight
converts awareness to action at the community level. The light bulb is just
the start." Each bulb that is switched from an incandescent bulb translates to
a savings of about $50 in electricity costs over the lifetime of the bulb.
Project Porchlight Alberta is sponsored by the Government of Alberta,
EnCana Corporation, the City of Edmonton and the City of Calgary.
"EnCana Corporation is proud to be a part of a campaign with measurable
results for Alberta," said Sheila McIntosh, Executive Vice President of
Corporate Communications for EnCana Corporation. "So far, Project Porchlight,
with the support of more than 2000 community volunteers, has distributed
500,000 bulbs to 250 Alberta communities resulting in 235,000 megawatt hours
in energy savings and $17.6 million in savings for Alberta energy consumers."
"The City of Edmonton is proud to support Project Porchlight," says Mayor
Stephen Mandel. "We've become known as a world leader in a number of
environmental initiatives such as recycling, waste collection, composting and
wastewater treatment, just to name a few. Our involvement in this campaign
furthers Edmontonians' commitment and demonstrates we're serious about
reducing our own municipal footprint . Edmontonians are talking about climate
change and this is one more way we're doing something about it."
Information about proper disposal of CFL bulbs can be found on the City
of Edmonton web site. To volunteer or for more information, visit
projectporchlight.com or call 780-497-0503.
For further information:
For further information: Frances Kierstead, Communications Coordinator,
One Change, (403) 645-4558, firstname.lastname@example.org; Scott Payne, Alberta
Campaign Manager, One Change, (403) 645-4694, email@example.com