TORONTO, Feb. 27, 2013 /CNW/ - Award winning Cool Brewery is set to
launch a unique self tapping "mini" keg for the take home market.
Cool's 3.1 litre mini keg will pour an equivalent of nine regular
bottles of beer and is equipped with an easy to carry handle.
"Cool brewery is the first to market a unique 3.1 litre mini keg" said
Andrew Costa, Marketing Manger for Cool Brewery. "We discovered there
was market demand for a mini keg if the keg cost less than twenty
dollars and if they can fit easily in the fridge at home."
The mini keg will pour Cool's award winning Craft Lager which will be
available at all self serve Beer Stores and select LCBO outlets in
southern Ontario. Cool designed their web site www.coolbeer.com to help beer drinkers locate LCBO and Beer stores carrying Cool beers
and to offer home delivery service.
"There are 5 litre take home kegs in the market but beer drinkers
complain they take too long to chill, didn't fit in the fridge and the
beer style is too European, too heavy," said Costa. "Our Cool mini keg
addresses all these issues and our Cool Craft Lager is not only award
winning but easy to drink, refreshing and affordable" he concluded.
Cool Beer Brewing Co. Incorporated is a regional brewery founded by
Bobby Crecouzos in 1997. Cool initially focused on selling draught
beer to the restaurant trade but expanded to serve LCBO and Beer Stores
by introducing unique packages, such as 4 beers for 5 Bucks and a 275
mL clear bottle of Stonewall Light. Cool's mission is to brew award
winning, high quality, affordable, refreshing beers for the everyday
beer drinker. Cool's Millennium "Buzz" beer is the only all natural
Hemp Beer in Canada. Visit Cool at www.coolbeer.com
Image with caption: "Cool mini keg: easy to handle, chills quickly, fits in fridge, holds 9 beers and sells for less than $20.00 (CNW Group/Cool Beer Brewing Co.)". Image available at: http://photos.newswire.ca/images/download/20130227_C8689_PHOTO_EN_24083.jpg
SOURCE: Cool Beer Brewing Co.
For further information:
Marketing Manager, Cool Brewery
Phone (416) 255-7100 (ext 255)
E-mail : firstname.lastname@example.org