Industry veteran joins Bunkspeed team; sees company's rendering
technology as 'provoking major change' in digital design
LOS ANGELES, Jan. 16 /CNW/ -- Bunkspeed, Inc. announced today that
Michael Check has joined the company as President of its Automotive and
Transportation business. His focus will be to broaden Bunkspeed's already
expansive roster of transportation customers, which includes Ford Motor
Company, Chrysler, BMW, Pininfarina, Nissan, Honda, and others.
With over 20 years experience, Mr. Check brings to Bunkspeed a deep
understanding of the design process and a highly regarded industry standing.
Prior positions include General Manager of the Americas at Alias|Wavefront,
and General Manager, North America, at ICEM. He also co-founded The
Underground World Corporation, a design services company.
Mr. Check chose Bunkspeed because of the company's bold vision -- and
nimble implementation -- of 3D rendering for all.
"Bunkspeed clearly listens to what their customers want and have taken
the 'black art' out of 3D rendering," Mr. Check says. "Their technology is
provoking major change in the digital design process."
The company's HyperDrive Automotive Collection bridges the gap between
design, engineering, and marketing. In just minutes, even users with little
design experience can apply paints, materials, and lighting to models created
in popular CAD applications. Objects can be manipulated in any direction and
inserted in any number of environments.
The resulting realistic look is practically indistinguishable from a
physical model, allowing companies to use their own resources, instead of
expensive CGI houses, to create marketing imagery.
"Over the years, Mike has closed important deals that, without a doubt,
have advanced digital design technology in the automotive arena. We're looking
forward to Mike continuing this legacy at Bunkspeed," states Philip Lunn,
Michael Check is joining Bunkspeed in January 2008, and will be located
in Detroit, Michigan.
Bunkspeed is a leading global provider of visualization software and
services for design, engineering, and marketing. Headquartered in Los Angeles,
California, our advanced visualization technologies leverage digital
engineering assets and contribute to enlightened decision-making in the
digital design process. Our clients gain a cost effective way to deliver sales
and marketing imagery, and realize significantly reduced product development
costs. Bunkspeed's customers include Nissan, Ford Motor Company, Volvo,
Jaguar, Aston Martin, Land Rover, Pininfarina, Chrysler, Mercedes Benz
Advanced Design North America, and BMW Designworks. For more information on
Bunkspeed's products and services, visit http://www.bunkspeed.com.
For further information:
For further information: NOTE TO EDITOR: Photos available upon request
For further information: Thomas Teger, Director of Marketing of Bunkspeed,
Inc., +1-760-918-9780, firstname.lastname@example.org