Michael Bay to shoot select scenes of Transformers: Revenge of the Fallen with IMAX(R) cameras



    LOS ANGELES, Sept. 30 /CNW/ - IMAX Corporation (NASDAQ:   IMAX; TSX: IMX),
DreamWorks Pictures and Paramount Pictures today announced that director
Michael Bay will shoot key sequences of Transformers: Revenge of the Fallen
with IMAX(R) cameras. Bay will integrate the IMAX footage with state of the
art CGI to create an unprecedented look and feel for the highly anticipated
sequel to last year's box office hit, Transformers. As previously announced,
Transformers: Revenge of the Fallen will be released to IMAX(R) theatres
simultaneously with the movie's wide release on June 26, 2009.
    The movie sequences shot in traditional 35mm will be digitally
re-mastered into the unparalleled image and sound quality of The IMAX
Experience(R) with IMAX DMR(R) (Digital Re-mastering) technology. The IMAX DMR
scenes will appear in the traditional "letterbox" shape, while scenes shot
with IMAX's cameras will expand vertically to fill the entire IMAX screen.
    "The extraordinary level of detail and intensity captured by the IMAX
camera creates many exciting possibilities for us with this film," said
Michael Bay, the film's director. "IMAX's all-encompassing format will take
this story to a new level, and I am once again very excited to share The IMAX
Experience with Transformers fans around the world."
    "The addition of another amazing title from DreamWorks and Paramount,
combined with more groundbreaking use of IMAX technology by Hollywood's top
filmmakers, are examples of how far we have come as a company and a
distribution platform over the past several years," said IMAX Co-Chairmen and
Co-CEOs Richard L. Gelfond and Bradley J. Wechsler. "The growth of the IMAX
theatre network, fueled by the economical benefits of the new IMAX digital
system, is driving interest from virtually all of the top studios, which is
resulting in more IMAX movies for audiences to enjoy."
    "Michael Bay's innovative use of IMAX cameras will create a spectacular
cinematic adventure for moviegoers next summer," added Greg Foster, Chairman
and President of IMAX Filmed Entertainment. "We're very excited to be
integrated as a core part of the Transformers production, and with the skilled
marketing and distribution teams at DreamWorks and Paramount, the timing is
ideal given our expanding global audience and network footprint."
    The IMAX release of this movie was previously mentioned in IMAX
Corporation's second quarter results press release on August 7.
    DreamWorks Pictures and Paramount Pictures Present In Association with
Hasbro A di Bonaventura Pictures Production A Tom DeSanto/Don Murphy
Production A Michael Bay Film "Transformers: Revenge of the Fallen" starring
Shia LaBeouf, Megan Fox, Josh Duhamel, Tyrese Gibson, Kevin Dunn, Julie White,
John Benjamin Hickey, Ramon Rodriguez, Isabel Lucas and John Turturro. The
film is directed by Michael Bay from a screenplay by Ehren Kruger & Roberto
Orci & Alex Kurtzman. The producers are Don Murphy & Tom DeSanto, 
Lorenzo di Bonaventura and Ian Bryce. The executive producers are 
Steven Spielberg, Michael Bay, Brian Goldner and Mark Vahradian. Based on
Hasbro's Transformers(TM) Action Figures. This film has not yet been rated.

    About IMAX Corporation

    IMAX Corporation is one of the world's leading entertainment technology
companies, specializing in immersive motion picture technologies. The
worldwide IMAX network is among the most important and successful theatrical
distribution platforms for major event Hollywood films around the globe, with
IMAX theatres delivering the world's best movie presentations using
proprietary IMAX, IMAX(R) 3D, and IMAX DMR technology. IMAX DMR is the
Company's groundbreaking digital re-mastering technology that allows it to
digitally transform virtually any conventional motion picture into the
unparalleled image and sound quality of The IMAX Experience. IMAX's renowned
projectors display crystal-clear images on the world's biggest screens, and
the IMAX brand is recognized throughout the world for extraordinary and
immersive entertainment experiences for consumers. As of June 30, 2008, there
were 302 IMAX theatres operating in 40 countries.
    IMAX(R), IMAX(R) 3D, IMAX DMR-, IMAX- MPX-, and The IMAX Experience(R)
are trademarks of IMAX Corporation. More information on the Company can be
found at www.imax.com.

    This press release contains forward looking statements that are based on
management's assumptions and existing information and involve certain risks
and uncertainties which could cause actual results to differ materially from
future results expressed or implied by such forward looking statements.
Important factors that could affect these statements include ongoing
discussions with the SEC and OSC relating to their ongoing inquiries and the
Company's accounting, the performance of films, the signing of theatre system
agreements, the viability of new technologies, businesses and products, the
timing of theatre system deliveries, the mix of theatre systems shipped, the
timing of the recognition of revenues and expenses on film production and
distribution agreements, risks arising from potential material weaknesses in
internal control over financial reporting and fluctuations in foreign currency
and in the large format, general commercial exhibition and out-of-home
entertainment markets. These factors and other risks and uncertainties are
discussed in the Company's most recent Annual Report on Form 10-K and most
recent Quarterly Reports on Form 10-Q.





For further information:

For further information: Media: IMAX Corporation, New York, Sarah
Gormley, (212) 821-0155, sgormley@imax.com; Entertainment Media: Rogers &
Cowan, Los Angeles, Jason Magner, (310) 854-8128, jmagner@rogersandcowan.com;
Investors: IMAX Corporation, New York, Heather Anthony, (212) 821-0121,
hanthony@imax.com; Business Media: Sloane & Company, New York, Whit Clay,
(212) 446-1864, wclay@sloanepr.com

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