Mercedes-Benz starts the year with a new sales record



    TORONTO, Feb. 3 /CNW/ - Mercedes-Benz Canada reported today that a total
of 1,178 Mercedes-Benz vehicles were delivered to customers in January,
representing a 10.3% increase compared to January 2008 and the best January
ever for the Mercedes-Benz brand. In addition, smart reported 90 vehicles sold
throughout the month, pushing the total Mercedes-Benz and smart combined units
registered to 1,268.
    Very strong B-Class, C-Class, E-Class, GLK-Class and M-Class model sales
contributed to January's success. With 237 units delivered to customers, the
all-new 2010 GLK-Class was an exceptional seller in the first month that it
was available in Canada. The C-Class also continued its impressive run, with
432 units retailed throughout the month of January.
    Overall, the luxury light truck side posted impressive growth; ahead
88.1% compared to January 2008. The diesel sales ratio was 36.8% for the
month, while permanent all-wheel drive 4MATIC(TM) units accounted for 77.9% of
the overall passenger car and light truck sales (excluding smart).
    On the pre-owned side, the company reported 426 Mercedes-Benz units
delivered for the month of January.
    "I am proud to see that our customers recognize the unmatched value,
safety and prestige offered by Mercedes-Benz vehicles," said Marcus
Breitschwerdt, President and CEO of Mercedes-Benz Canada. "Continued strong
sales of the B-Class, C-Class and E-Class, and outstanding sales of our
exciting range of premium SUVs, which has been further strengthened with the
launch of the GLK-Class, shaped our sales story for this first month of 2009."





For further information:

For further information: JoAnne Caza, (416) 847-7550,
JoAnne.Caza@mercedes-benz.ca; Michael Minielly, (416) 847-7509,
Michael.Minielly@mercedes-benz.ca

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