Mercedes-Benz sales results grow 25% in October



    Record Pre-Owned sales for the month

    TORONTO, Nov. 1 /CNW/ - Mercedes-Benz Canada reported today that a total
of 1,508 units were registered for the month. On the Mercedes-Benz side, 1,491
units were delivered representing a gain of 294 units or a 25% increase
compared to October 2006 while we saw a year-to-date growth of 11.7%. Only a
total of 17 smart fortwos were reported sold in October due to the sold out
situation of the previous model. The next generation smart fortwo will arrive
in dealer showrooms in November. Combined Mercedes-Benz and smart sales showed
an increase of 7.5% for the month.
    Very strong B-Class, C-Class, M-Class and S-Class model sales contributed
to this October's success. The next generation All-New 2008 C-Class which was
released in mid-September accounted for 444 units. It is important to note
that the S-Class and the GL-Class deliveries were up respectively by 88% and
109% in October.
    Total Mercedes-Benz passenger car sales were ahead by a staggering 41.5%
for the month and ahead by 1,172 units or 13.5% on a year-to-date basis,
bringing the total to 9,852 units for the year.
    On the luxury light truck side, the M-Class, R-Class and GL-Class
continued to perform very well in October with 403 sales; the light trucks
have shown a year-to-date growth of 219 units or a gain of 7% for a total of
3,416 units so far.
    In the pre-owned division, a record 741 units were retailed in October.
On a year-to-date basis, a total of 5,465 units have been delivered, for an
improvement of 362 units or 7.1% for the same time period.
    Marcus Breitschwerdt, President and CEO of Mercedes-Benz Canada said,
"October was another fantastic performance for Mercedes-Benz Canada. We saw
some remarkable increases in many of our model classes. In every market across
the country, the All-New 2008 C-Class is being extremely well received by
existing and conquest customers alike. The overall feedback we are getting on
the C300 and C350 models has been nothing short of overwhelming."
    "I am particularly proud to see that our customers have recognized the
significant value of our convincing lease and finance rates as well as our
cash incentives on our vehicles specifically built for Canada."





For further information:

For further information: JoAnne Caza, (416) 847-7550,
caza@mercedes-benz.ca

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