Media Invitation - Yonge-Dundas Square Transforms into a Fun Park for Grown-Ups



    TORONTO, Aug. 12 /CNW Telbec/ - At one point in our adult lives we've all
wanted to revert to being a kid again. As part of their Make Your World Go
Rounder campaign, Mentos Gum is giving Toronto resident Danielle Lamarche that
opportunity. On Thursday, August 13th, Mentos Gum is turning Yonge-Dundas
Square into a Fun Park - for grown-ups!
    From 12 p.m. - 11 p.m., the public is invited to let loose and have fun
with inflatable games (including a grown-up version of the bouncy castle),
dancing and more, to the tunes of a live DJ who will keep the party going past
bedtime. Media are invited to attend this event and capture images of hundreds
of Torontonians enjoying themselves in the heart of the city.
    Lamarche submitted her idea for the Fun Park to the
www.makeyourworldgorounder.ca website as part of a national Mentos Gum
campaign that challenged Canadians to submit light-hearted and fun ideas on
how to make their world go "rounder". Lamarche's entry was selected from the
12,500 others submitted and was chosen to be the winner by Mentos Gum. Not
only will her idea be brought to life but she will also receive a cash prize
of $5,000.

    
    Who:   Contest winner and Toronto resident Danielle Lamarche

    What:  Photo-op of the free public Fun Park, including:
           - Crowds of enthusiastic people enjoying themselves at this
             special event
           - Music and entertainment
           - Interview opportunities with Danielle Lamarche

    When:  Thursday, August 13
           - 12 p.m.: Official cheque presentation to Danielle Lamarche and
             opening of Fun Park
           - The event will run live until 11 p.m.

    Where: Yonge-Dundas Square
           (South-East corner of Yonge and Dundas Streets)
    




For further information:

For further information: Alison Neill, Optimum Public Relations, (514)
776-5529, alison.neill@cossette.com; Katherine Dorion, Optimum Public
Relations, (416) 934-8082, katie.dorion@cossette.com

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