Media Excel to Unveil at NAB Next Generation Transcoding Solutions for Operators and Content Aggregators



    AUSTIN, TEXAS, April 12 /CNW/ - Media Excel has announced the HERA 3200i
(IPTV) and HERA 3200m (MobileTV) video transcoding appliances, on display in
the Media Excel stand #SU-13507 at NAB in Las Vegas.

    "For Multi-Platform delivery to become viable, it is imperative for
operators to seamlessly convert existing content to fit the capabilities of a
particular device. Media Excel's video transcoding solutions do precisely
that: adapt professionally broadcasted TV or user-generated content in
real-time to enable IPTV and MobileTV services," said Thanasis Iatrou, Media
Excel President and CEO.

    The Hera 3200m MobileTV appliance delivers numerous simultaneous streams
with network shaping features and extensive device support for
interoperability with all popular video handsets currently deployed in mobile
networks.

    "Hera 3200 excels the competition in that it natively accepts MPEG2 TS
input, either through DVB-ASI or Ethernet. Our transcoding solutions are far
and above all others due to the implementation of our widely adopted
commercial decoders. Decoding efficiency is half the equation in transcoding,"
said James Meeker, Director of Sales.

    Media Excel's HERA 3200 is a carrier-grade appliance designed to be
flexible, configurable, customizable, scalable and upgradeable:

    --  BROADCAST VIDEO QUALITY: Low latency for live broadcasting.

    --  WIDE STANDARDS SUPPORT: Satellite, Cable, IP, and Analog inputs;
streaming over DSL, Cell, and DVB networks using IPTV middleware, 3GPP or PC
streaming engines.

    --  MAXIMUM FLEXIBILITY: Multi-codec, multi-channel input/output,
multiple software configurations (IPTV, MobileTV, PC TV, Live Broadcasting or
VoD) in one device.

    --  RELIABILITY AND DENSITY: Real-time processing audio & video, fully
redundant, auto-failover, simplified web-based remote management and SNMP
monitoring. Space savings in a dense 1RU form factor.

    --  MAXIMUM SPEED: Hardware accelerated file-based transcoding provides
up to 10x performance improvement compared to software-based solutions.

    "The market response has been tremendous since introducing our
transcoding solutions earlier in 2006. Our products are being deployed by the
largest content aggregators, IP video telecommunications companies and
MobileTV service providers," James Meeker continued. "We're winning large
opportunities and striving to commoditize this market with the best
price/performance solution."

    About Media Excel

    Media Excel, Inc. (http://www.mediaexcel.com) is a leading provider of
real-time digital video, hardware accelerated transcoding solutions for
MobileTV and IPTV applications. Headquartered in Austin, Texas. Privately held
company founded in 2000.




For further information:

For further information: Media Excel, Austin James Meeker, 512-502-0034
James@mediaexcel.com

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MEDIA EXCEL

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