Media Advisory/Photo Opportunity - Canada's Top Breakdancers Attempt New World Record



    Guinness Book of World Records Attempt to Raise Money for Charity

    VAUGHAN, ON, March 21 /CNW/ - Canada's top breakdancers will come
together at Vaughan Mills shopping centre on March 23, as they attempt to set
a new world record during a 24-hour dance-a-thon. Breakin' for Cancer is an
all-star dance troupe who will be raising money for the Canadian Cancer
Society by breakdancing for a minimum of 24 hours non-stop, while vying for
the Guinness Book of World Records Longest Breakdance Circle title.
    The inspiration behind the event came from one of Canada's premiere
breakdancers, B-BOY Troy and Sole Power, an entertainment, production,
management and promotions company. In February 2007, Troy lost his father
after a long battle with liver cancer. In his memory, Troy and Sole Power
joined forces to develop and produce Breakin' for Cancer. The goal of the
event is to raise $20,000. One hundred per cent of the profits will go to the
Canadian Cancer Society, specifically to help families in need who have
suffered a loss from cancer.
    To keep the dancers going throughout the night, Scratch Lab DJ Institute,
Canada's first DJ school, will provide all of the DJs, including DJ Starting
From Scratch (Flow 93.5 fm), Baba Kahn (three time DJ of the year), Jr Flo
(World I.T.F champion), and DJ Grouch (North American Turntable champion).

    
    What:     Breakin' For Cancer
              24-hour dance-a-thon for the Guinness Book of World Records
              Longest Breakdance Circle title

    When:     Friday, March 23 to Saturday, March 24
              3:00 p.m. to 3:00 p.m.

    Where:    Vaughan Mills Centre
              Food court area
              1 Bass Pro Mills Drive
              Hwy 400 and Rutherford Road
              Vaughan, Ontario
    





For further information:

For further information: about Breakin' for Cancer, please contact:
Julie Bellissimo, NATIONAL Public Relations, (416) 848-1462,
jbellissimo@national.ca

Organization Profile

VAUGHAN MILLS

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BREAKIN' FOR CANCER

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