Media advisory/Photo op - The Mikey Network makes a shocking donation: Toronto District School Board to receive 120 defibrillators valued at $400,000



    Largest Single Donation Ever in North America

    Cardiac Arrest Survivor to discuss Life-Saving Experience

    TORONTO, March 20 /CNW/ -

    
    WHO:   -  Chris Bolton, Vice-Chair, Toronto District School Board (TDSB)
           -  Hugh Heron, President, Heathwood Homes & Co-Founder, The Mikey
              Network
           -  Jim Watson, Minister of Health Promotion
           -  Bruce Crozier, MPP
           -  Joe Mihevc, Councillor
           -  Dr. Joel Kirsh, Hospital for Sick Children
           -  Cardiac Arrest Survivor
           -  Bruce Farr, Chief of Toronto Emergency Medical Services

    WHAT:  -  Hugh Heron will give specifics on the donation of 120 MIKEYS
              (Public Access Defibrillators) to TDSB Vice-Chair Chris Bolton.
              Units will be placed in every one of the TDSB's 102 secondary
              schools, outdoor education centres and administration
              buildings.
           -  Sudden cardiac arrest (SCA) survivor to discuss her recent
              life-saving experience
           -  Toronto EMS to provide an on-site MIKEY demo

    WHEN:     March 20, @ NOON SHARP

    WHERE:    Central Technical School
              725 Bathurst at Harbord
              Main Foyer at Front Entrance
              (Parking at rear off Borden)

    WHY:      Approximately 20 per cent of cardiac arrests occur outside the
              home and Defibrillators are the only definitive treatment for
              Sudden Cardiac Arrest. Deploying MIKEYS can improve survival
              rates by more than 50 per cent if applied within the first five
              minutes
    

    The Mikey Network is a non-profit organization working to create public
awareness and provide education about heart healthy lifestyles. The Mikey
Network is committed to placing MIKEYS in as many high-risk locations as
possible so people affected by sudden cardiac arrest might have a second
chance at life. The organization has raised over $500,000 and has placed
MIKEYS across Ontario in schools, community centres, Toronto Police Service
Facilities, municipal offices, libraries, gyms and arenas. This is a major
life-saving initiative dedicated to former Heathwood Homes Partner Mike Salem,
who died of sudden cardiac arrest on a golf course in 2002.




For further information:

For further information: David Eisenstadt/Beth Merrick, The
Communications Group Inc., (416) 696-9900 ext. 36/40,
deisenstadt@tcgpr.com/bmerrick@tcgpr.com; Chris Broadbent, Toronto District
School Board, (416) 397-3210

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