Media Advisory - Sun Life Financial hosts third quarter 2007 earnings conference call



    TORONTO, Oct. 25 /CNW/ - Sun Life Financial Inc. (TSX/NYSE:   SLF) will
release its third quarter 2007 financial results at approximately 7 a.m. ET on
Tuesday, October 30, 2007, and will hold its earnings conference call at 11
a.m. the same day.

    
    Date:       October 30, 2007

    Time:       11 a.m. ET

    Hosted by:  Donald A. Stewart, Chief Executive Officer
                Rick McKenney, Executive Vice-President and Chief Financial
                Officer
                Paul Petrelli, Assistant Vice-President, Investor Relations

    Please call 10 minutes prior to the scheduled start time as follows:

    Local (Toronto):            416-644-3414
    Toll Free (North America):  1-800-814-3911
    

    To listen to the call via live audio webcast and view the presentation
slides as well as other related information, visit our website at
www.sunlife.com and click on the Q3 Results link from the homepage 10 minutes
prior to the start of the presentation.
    A replay of the conference call will be available from Tuesday, October
30, 2007 at 2 p.m. ET until midnight on Thursday, November 15, 2007 by calling
416-640-1917 or 1-877-289-8525 (toll free within North America) and entering
the passcode 21196542 followed by the number sign.





For further information:

For further information: Media Relations Contact: Susan Jantzi, Senior
Manager, External Communications & Corporate Affairs, Tel: (519) 888-3160,
susan.jantzi@sunlife.com; Investor Relations Contact: Paul Petrelli, Assistant
Vice-President, Investor Relations, Tel: (416) 204-8163,
investor.relations@sunlife.com


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