Media Advisory - Autoplan brokers to launch back to school road safety campaign



    VANCOUVER, Sept. 4 /CNW/ - Local Autoplan brokers are doing their part to
help children get to and from school safely this fall by sponsoring a sign
campaign designed to draw attention to the importance of pedestrian safety.
    As part of their involvement in the Autoplan Broker Road Safety Program
(ABRSP), which works to educate the public about critical road safety issues,
brokers sent 10,400 bright yellow signs reminding drivers to "SLOW DOWN,
School Zone" to 1,300 elementary schools across BC. The highly visible signs
remind drivers that come the first week of September; the school zone speed
limit of 30 km/h between 8:00 am and 5:00 pm on school days is back in effect.
    The SpeedWatch program will be out in full force to watch out for
speeders and Armstrong's student crossing guards will be out to make sure
their fellow students cross safely.
    Representatives of the ABRSP will join the Mayor of Burnaby - Derek
Corrigan, Autoplan Broker Greg Gilding, School Trustee - Diana Mumford, and
Principal Dennis Taylor at Armstrong Elementary school in Burnaby on September
4, 2007 to launch this year's sign campaign and welcome children back to
school.

    
    What:     Yellow lawn sign road safety campaign launch event

    When:     Tuesday, September, 4th 2007 at 10:00 am

    Where:    Armstrong Elementary School, 8757 Armstrong Avenue, Burnaby

    Who:      Photo op available: Autoplan broker - Greg Gilding,
              Mayor - Derek Corrigan, School Trustee - Diana Mumford,
              Principal Dennis Taylor and students
    




For further information:

For further information: Harvey Kooner, Lower Mainland Coordinator,
Autoplan Broker Road Safety Program, Tel: (604) 837-4260, Fax: (604) 296-1502,
harvey.kooner@icbc.com; or Linda Yoshida, Provincial Program Administrator,
Tel: (604) 982-4384, Fax: (604) 661-6009, Email: linda.yoshida@icbc.com

Organization Profile

AUTOPLAN BROKER ROAD SAFETY PROGRAM

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