Manulife Financial partners with MediResource Inc. for health portal



    
    New 'Health eLinks(R)' site helps plan members identify health risks and
    take action
    

    WATERLOO, ON, May 1 /CNW/ - Manulife is launching major enhancements
today to its Health eLinks(R) online health resource. The web portal is
designed to provide group benefits plan members across Canada with access to
an innovative online health library and a new health risk assessment, among
other online tools. Advancements to the site were made under an agreement with
MediResource, Inc.
    Health eLinks, launched by Manulife in 2004, provides current, reliable
Canadian-based information to help plan members understand and improve their
overall health and wellness. The site also helps plan sponsors gain insight
into health risks and their group's overall health status.
    "We believe our new Health eLinks resource will position us strongly in
today's market and will enable us to build on our comprehensive suite of
Health for Life(R) wellness products," said Rick Brunet, Executive Vice
President, Manulife Financial Group Benefits. "Our partnership with
MediResource Inc. will allow us to continue providing trusted health
information and gives us greater flexibility to offer new services and
features to both plan members and sponsors."
    Toronto-based MediResource Inc. is a leading provider of Canadian health
information, decision support tools and developer of online health
technologies; it is also a leading operator of consumer health portals.
    The agreement allowed Manulife Financial Group Benefits to redesign
Health eLinks, letting users easily maneuver, obtain information and access
improved features.
    "Our new Health Risk Assessment goes beyond others in the market place.
The partnership with MediResource has allowed us to broaden the assessment to
include health risk factors that are affecting productivity and benefit costs
for employers today," said Marilee Mark, Vice President, Marketing, Manulife
Financial Group Benefits.

    New custom-designed Health Risk Assessment Tool

    The new health risk assessment enables plan members to assess their risk
factors through a series of interactive questions designed to deliver credible
evidenced-based results that have been validated by research. Plan members can
use the information to create their own personalized health improvement action
plan.

    Enhanced Health Library

    The improved health library allows plan members to access a comprehensive
Canadian-based online resource which includes a searchable medications
library, plus conditions and tests and procedures database. Content is
written, maintained and continuously updated by the health care professionals,
medical writers and editors at MediResource.

    Real-time reports for plan administrators

    Plan administrators can access online reporting tools to quickly assess
usage statistics and trends, as well as gauge their group's overall health
status and risk factors.
    Plan members and administrators can easily access Health eLinks through
Manulife's Plan Member Secure Internet site.
    For more details on Manulife's Group Benefits programs, please visit
www.groupbenefits.manulife.com

    About Manulife Financial

    Manulife Financial is a leading Canadian-based financial services group
serving millions of customers in 19 countries and territories worldwide.
Operating as Manulife Financial in Canada and Asia, and primarily through John
Hancock in the United States, the Company offers clients a diverse range of
financial protection products and wealth management services through its
extensive network of employees, agents and distribution partners. Funds under
management by Manulife Financial and its subsidiaries were Cdn$405 billion
(US$330 billion) as at December 31, 2008.
    Manulife Financial Corporation trades as 'MFC' on the TSX, NYSE and PSE,
and under '945' on the SEHK. Manulife Financial can be found on the Internet
at www.manulife.com.

    About MediResource, Inc.

    A pioneer in interactive health, MediResource has been building websites
and educational health programs for physicians and pharmacists since 1996.
Today they are a leading provider of health information, decision support
tools and online health technologies, as well as one of the country's leading
operators of consumer health portals.

    Health eLinks(R), Health For Life(R) and Manulife Financial Group
Benefits are offered through Manulife Financial (The Manufacturers Life
Insurance Company).
    (C) 2009 The Manufacturers Life Insurance Company. All rights reserved.
    Health eLinks, Health For Life, Manulife Financial and the block design
are registered service marks and trademarks of The Manufacturers Life
Insurance Company and are used by it and its affiliates including Manulife
Financial Corporation.




For further information:

For further information: Media Contact: Tom Nunn, Manulife Financial,
(519) 594-8578, tom_nunn@manulife.com


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890