LoyaltyMatch OnDemand SaaS platform unifies web, mobile, social media
and purchase activities allowing a better, more complete experience for
potential and loyal customers
KITCHENER, ON, Sept. 21, 2011 /CNW/ - LoyaltyMatch Inc. has introduced
the newest version of its OnDemand loyalty program Software as a
Service (SaaS) platform enabling the full integration of online and
offline consumer presence including social media, mobile, web and
purchase data. The Man Shops, the Spokane, WA, based men's haircutting
chain, is the first to use the updated platform (www.themanshops.com).
LoyaltyMatch OnDemand enables companies to integrate Facebook, Twitter
and other social loyalty streams, web activities including reviews,
comments or referring a friend, or mobile checkins or purchases, with
offline activities including purchases or attending an event. OnDemand
allows companies to collect and update a consumer's actions in real
time providing marketing teams with the tools and data to provide their
customers with options that could influence their purchases.
"We launched LoyaltyMatch OnDemand with Social Loyalty last year to
provide companies wanting a SaaS loyalty program solution to have all
the features they want at a reasonable, scalable cost," said Brad Ball,
president and ceo, LoyaltyMatch Inc. "A loyalty program on its own
isn't enough anymore. It has to leverage all the social aspects that
consumers expect, while allowing companies to collect actionable data.
Ultimately, our loyalty and engagement platform is about getting
companies closer to consumers. That's what OnDemand allows them to do."
Mike Howe, managing member at The Man Shops, added, "Our customers tend
to be young and social loyalty savvy. We knew right away that
LoyaltyMatch OnDemand would give us the features we wanted and make it
easy for us to maintain our program without having to spend a lot to
integrate different data sources and handle its administration."
LoyaltyMatch OnDemand helps companies of all sizes motivate their
customers with incentives given through online and offline activities,
while providing the marketing tools to increase engagement and lift
revenue. OnDemand can be deployed as a standalone solution or
integrated with existing social, web, mobile, e- and m-commerce, or POS
About LoyaltyMatch Inc.
Founded in 2006, LoyaltyMatch Inc. is the loyalty and engagement
computing company with a product portfolio that includes LoyaltyMatch OnDemand™ with Social Loyalty. LoyaltyMatch OnDemand (www.loyaltymatchondemand.com) provides a cloud-based loyalty management platform with social loyalty
engagement (www.social-loyalty.com). Together they offer the fastest path to the development and delivery
of loyalty initiatives and have revolutionized the way businesses
manage customer value. LoyaltyMatch Inc. is based in Kitchener,
SOURCE LoyaltyMatch Inc.
For further information:
Director, Corporate Communications