Industry-First Rewards Program Pays People for Doing What Comes Naturally
World's Largest Online Local Business Directory Now has the World's
Largest 'Sales Force'
BRIGHTON, England, Oct. 23 /CNW/ - Brownbook.net, the world's largest
user contributed local business directory, today announces the launch of the
'User Earnings' program. The program allows all users to benefit from their
contributions to the community, through earning a share of the lifetime
revenue they're helping to generate.
"A traditional business directory regards its advertising sales force as
a key asset, and their attention today is on working out how to leverage that
asset in the face of competition on the web. What we're proposing is that the
traditional sales force is a dinosaur and the real power lies with the
community of users," says David Ingram, CEO of Brownbook.net. "Moreover we're
prepared to reward our community by paying them an ongoing share of the
revenue they're helping to generate when businesses claim or enhance their
How it works: All registered users that add business listings, make
updates to listings or leave reviews can participate in the program. When a
business pays to claim or promote its listing the most recent user to have
contributed to that listing earns a commission. But it's not just a one-off
payment; they also earn when the business adds further promotions, and when
they renew each subsequent year.
Everyone gets to see exactly how much and on which transactions they're
earning in their account page, making the program totally transparent and easy
to understand. People need only to register to participate, and when they make
contributions they're eligible to earn if that business listing is
Of Brownbook's existing members, over 8,000 will immediately start to
benefit from the program. This will grow rapidly as thousands of businesses
continue to be added by users every week and visitor numbers continue to
increase by 20% week on week.
Founded in 2008, Brownbook.net is the world's largest user contributed
local business directory with over 27 million businesses listed in 230
countries, providing local search capabilities to millions of Internet users
and allowing businesses of all sizes to attract new customers through searches
on Brownbook.net and the major search engines.
Brownbook.net is the first to directly reward the people that contribute
to the directory, through a revenue-sharing program that enables any and every
one of its registered users to share in the success of the service.
Built upon the foundations of wiki-principles and collaborative
production, transparency and openness between users, low- or no-cost services
for businesses, totally self-service processes, and rewarding users,
Brownbook.net aims to be THE global business directory.
2 minute video of David Ingram CEO presenting user earnings:
Brownbook Limited, London Road, Sayers Common, West Sussex, BH6 9HS,
For further information:
For further information: Sarah Warren, +44(0)208-1235-466,