L'International des Feux Loto-Québec presented by TELUS ushers in a new era: New firms, new judging criteria, new grandstands, new nightclub, and new "stars"



    MONTREAL, June 4 /CNW Telbec/ - Fireworks and stargazing! This year,
Québec celebrities will be out in force for the 24th edition of
L'International des Feux Loto-Québec presented by TELUS. Among others who will
be in attendance, Gregory Charles, Sylvain Cossette, Andrée Watters,
Marie-Chantal Toupin, Marie-Elaine Thibert, Ima, Boom Desjardins, Florence K,
and Mario Pelchat have all agreed to serve as honorary host for one of the ten
fireworks extravaganzas that will be held at La Ronde between June 21 and
August 6. In performing this role, they will act as emcee during the official
pre-event presentation, attend the pyromusical display, and offer their
commentary on the show during a bonus segment that will be aired on Rythme FM,
the official radio broadcaster for the competition.
    The addition of these "stars" is just one of the many innovations that
are being introduced for the 24th edition of the fireworks competition.
L'International des Feux Loto-Québec presented by TELUS is also being extended
this year. It will be presented over eight weeks instead of the usual six.
Three of the fireworks displays will be presented on Wednesdays, and seven
will be presented on Saturdays, for a total of ten. In addition, no fewer than
five of the firms that are competing this year will be representing their
countries for the first time! There will also be a brand new performance
evaluation grid, and an exciting and ephemeral discotheque.

    New firms

    The world's masters of pyrotechnic artistry will descend upon Montréal
again this year. The firms representing France, Canada, Italy, the United
States, and Austria will be participating in the largest international
fireworks competition in the world for the very first time. They will compete
with four other firms that have taken centre stage in previous years,
representing South Korea, Portugal, Australia, and China. On August 6, in
keeping with tradition, the series of competition shows will be followed by an
exhibition produced by the company Panzera S.A.S, under the theme "No drums,
no fanfare!"
    According to Event Director Martyne Gagnon: "This year, as we approach
our quarter-century celebration, our pyrotechnics competition will feature
numerous innovations that are sure to please the Montréal audience. The fact
that more than half of the firms that are competing this year will be
participating for the first time not only guarantees the emergence of new
approaches and new pyrotechnic equipment, but also promises heightened energy.
Each of these firms wants to shine, and obviously the returning firms don't
want to be left behind," she added with a wink.

    More great seats and more fun for more weeks!

    The grandstands at La Ronde's Place du Canada have been rearranged for
the 24th edition in order to improve visibility for all spectators, and to
allow for the installation of VIP skyboxes at the highest level, where the
view promises to be nothing short of spectacular. "This year, I am
particularly proud of the reconfiguration of the new grandstands, where
spectators will enjoy a unique sound and light experience from every seat, and
will be able to see the reflection of the fireworks and colours on lac des
Dauphins", noted Marc Tremblay, President of La Ronde. "At the same time, we
are responding to a need that has been expressed on several occasions by
installing VIP skyboxes, which offer a view that is second to none and an
unparalleled overall experience!"
    Also new this year: the L'International des Feux Loto-Québec presented by
TELUS experience will be complemented by the "Boîte de nuit du Jardin des
Etoiles", a venue that will only open its doors on nights when the fireworks
are flying. Organizers promise an electrifying atmosphere that will rival the
pyrotechnic explosions.

    A public jury and a new evaluation grid

    Following a selection process that was open to the public, nineteen
fireworks enthusiasts were chosen to form this year's jury. These individuals
are charged with the enviable but important task of attending all of the
fireworks presentations at La Ronde, evaluating the performances of each
competing firm, and ranking the nine countries that are represented. Once more
this year, the most coveted distinctions in the international fireworks field
are on the line: the Gold, Silver, and Bronze Jupiter.
    The members of the jury will be called upon to assess the performances
based on a new evaluation grid that includes the following five criteria:
pyrotechnical components (diversity, quality, colour), synchronization,
soundtrack, technical design, and pyromusical concept.
    The new evaluation grid takes into consideration the new reality of the
fireworks competition. For example, the use of the presentation environment,
including Lac des Dauphins and its surrounding area, are now vital
considerations. It also sets guidelines for the judges and equips them with a
tool that allows them to be more precise than ever before in their marking.

    The return of great value!

    The public will again be invited to enter the TELUS PEOPLE'S CHOICE
CONTEST by visiting the www.telusmobilite.com/feux or
www.telusmobility.com/fireworks website and rating each performance. Tickets
for upcoming fireworks displays and other instant prizes will be awarded,
along with the grand prize of a VIP package for the closing ceremonies on
August 6.

    Technical details and ticket sales

    All of the performances associated with L'International des Feux
Loto-Québec presented by TELUS begin at 10:00 p.m., regardless of the weather.
On evenings when a fireworks display is scheduled, the Jacques-Cartier Bridge
is closed to automobile traffic from 8:00 p.m until after the performance.
Reserved tickets can be purchased at La Ronde on the day of the event (the
entry fee includes unlimited access to rides and attractions on the site
throughout the day) or through the Admission network via their website
(www.admission.com) or by telephone, at 514-790-1245 or 1-800-361-4595
(toll-free). For information concerning corporate and group rates, contact the
La Ronde sales office by phone, at 514-397-7777, or by e-mail, at
ventes@laronde.com.

    Partners

    L'International des Feux Loto-Québec presented by TELUS would like to
extend its sincere appreciation to its valued sponsors and partners for their
immeasurable support in terms of producing and publicizing this event: title
sponsor Loto-Québec; presenter sponsor TELUS; associate sponsors ministère du
Tourisme and the SAQ; official broadcaster 105.7 Rythme FM; and partners TVA,
Le Journal de Montréal, the Marriott Château Champlain, Belle Gueule, and
Agropur Division Fromages Fins.
    "Ever increasing in popularity, L'International is perfectly aligned with
the Corporation's Les Rendez-vous Loto-Québec sponsorship program," underlines
Mr. Pierre Bibeau, Loto-Québec's Senior Corporate Vice-President of
Communications and Public Affairs. "The spectacular shows, offered free of
charge for the most part, bring delight to people of all ages, and we, in
turn, are delighted to be renewing our invitation to the public to come out
and enjoy these 10 wonderful evenings of glowing light and sound
choreographies."

    About Six Flags: La Ronde is owned by Six Flags Inc., the largest
grouping of amusement parks in the world, operating 21 parks in the United
States, Canada, and Mexico. Six Flags Inc. is a publicly traded company
(NYSE:   SIX) based in New York




For further information:

For further information: Martin Roy, Public Relations Manager, La Ronde
- Member of the Six Flags Family, (514) 397-2001, extension 2703,
mroy@sftp.com


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