TORONTO, April 22 /CNW Telbec/ - Lise Watier Cosmétiques is pleased to announce that Leah Miller, popular television host and well-known personality on the Canadian entertainment scene, will be joining Mitsou Gélinas as a national beauty ambassador for the brand. Starting this May, she will be the face for several major product launches.
"Leah is an accomplished young woman who is driven, ambitious and charismatic. She is a stand-out not only for her beauty, but also because she's a sensitive and committed woman. She is in perfect harmony with the very essence of our brand and values and we are thrilled that she agreed to join us" says Lise Watier, founder and president of Lise Watier Cosmétiques. "Leah seemed to us an obvious choice. Beyond being stunningly beautiful, she is energetic, bold, and resolute, with a natural radiance and contemporary appeal that truly suits our brand" adds Valérie Vedrines, Marketing VP of Lise Watier Cosmétiques.
A self-professed fanatic about skincare and makeup products, and always on the watch for the latest trends, Leah Miller is enthused about her new partnership with the Canadian cosmetics giant. "It's a huge honour to work with such a wonderful and inspiring company. Cosmetics aren't just a requirement for work in the studio; they've long been one of my biggest passions. The quality, originality, and diversity of Lise Watier products make this an exceptional brand that has completely won me over. Today I am living one of my greatest personal dreams!"
Miller will appear soon in two major campaigns. The first, scheduled for May 2010, will feature the new LASH BOOSTER DUO, a revolutionary two-in-one formula that lengthen and strengthen lashes. Also, watch for Leah in the launch of the new skincare line HYDRASMART, slated for August of this year.
About Leah Miller
Born and raised in Toronto, Leah Miller has enjoyed a career worthy of her ambition. She started out as a VJ on MuchMusic, spending five years hosting MuchOnDemand (MOD) along with the MuchMusic Video Awards. Her lively and charming on-air personality made her an instant hit with viewers, and she quickly developed a loyal fan base. Miller's confidence and background in dance made her a natural pick to host "So You Think You Can Dance Canada" (CTV), the Canadian version of the original American smash-hit series. The following season, she won the Gemini Award for Best Host of a Variety Show. Recently, Leah once again proved that she relishes a challenge by joining the team of eTalk (CTV), a gig which lets her criss-cross the country to meet and chat with the big names in show business. Juggling these duties with other interests, Leah Miller is involved in various causes, including Blessings in a Backpack and the Bloorview Hospital, Canada's largest rehabilitation institution for children.
About Lise Watier
Founded in 1972, Lise Watier Cosmétiques, one of the industry leaders in Canada, specializes in the production and distribution of selective cosmetics, skin care and fine fragrances. The company, who is headquartered in Montreal, employs more than 150 people and distributes its products in more than 1,300 sales outlets throughout Canada. The investment firm Imperial Capital Corporation has held an equity investment in the Lise Watier Cosmétiques company since March 2007.
Visit www.lisewatier.com for more information.
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SOURCE LEAH MILLER
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