Laurentian Bank Little Heroes Club(TM) is launched!



    To contribute to building the self-esteem of children by applauding their
    achievements

    MONTREAL, Aug. 4 /CNW Telbec/ - Laurentian Bank is pleased to launch the
Little Heroes Club; an original concept that makes its approach a reality,
showing its support and proximity to its preferred clientele, namely families.
The Bank devotes a major part of its investments as sponsorships, donations
and activities to support organizations and activities that benefit children
and families. The Little Heroes Club aims to show the major commitment that
the Bank has made to this group.
    The Little Heroes Club will come out during events involving the Bank
--festivals and celebrations throughout Quebec-- cultural events focused on
family and children, soccer games and tournaments, in order to encourage
children to be involved in the sports, cultural and artistic life of their
communities and enable them to have unique and rewarding experiences.
    For this purpose, during the different hosted activities, the Bank will
offer young people the Little Heroes Club Passport, which will keep track of
the specific successes of young people in the different challenges they will
go through. The Bank ultimately would like to contribute to building the
self-esteem of children by applauding their achievements, both small and
large.

    
      Calendar of activities of the Laurentian Bank Little Heroes Club:

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    Festival d'été de Beloeil                                 August 6 to 10
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    Don Bosco Tournament of the Club de soccer
     Rivière-des-Prairies                                          August 23
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    Fête des Braves of the Club de soccer les Braves
     d'Ahuntsic                                                 September 13
    -------------------------------------------------------------------------
    Laurentian Bank Cup for the Association régionale de
    soccer de la Rive-Sud                                       September 14
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    By supporting these different educational activities for children,
whether they be sports-related, artistic or otherwise, the Bank is
contributing to the development and quality of activities offered to children
and encourages them to have enriching experiences. This initiative and the
participation of Laurentian Bank in many events throughout Quebec reflect its
commitment to being a responsible corporate citizen.
    This initiative and the participation of Laurentian Bank in many events
throughout Quebec reflect its commitment to being a responsible corporate
citizen. The Bank is committed to integrating into the communities in which it
operates and being part of their local socio-economic life by offering
services to individuals and businesses, as well as interacting more with
people with the view of increasing proximity to its customers.

    About Laurentian Bank

    Laurentian Bank of Canada is a banking institution operating across
Canada and offering its clients diversified financial services. Distinguishing
itself through excellence in service, as well as through its accessibility,
the Bank serves individual consumers and small and medium-sized businesses.
The Bank also offers its products to a wide network of independent financial
intermediaries through B2B Trust, as well as full-service brokerage solutions
through Laurentian Bank Securities.
    Laurentian Bank is well established in the Province of Quebec, operating
the third-largest retail branch network. Elsewhere throughout Canada, it
operates in specific market segments where it holds an enviable position.
Laurentian Bank of Canada has more than $18 billion in balance sheet assets
and more than $15 billion in assets under administration. Founded in 1846, the
Bank employs close to 3,400 people.




For further information:

For further information: Gladys Caron, Vice-President, Public Affairs,
Communications and Investor Relations, (514) 284-4500 extension 7511,
Cellular: (514) 893-3963, gladys.caron@banquelaurentienne.ca

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Laurentian Bank of Canada

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