Julien Home Refinements(R) and ALNO(R) Announce Strategic Sales and Marketing Agreement



    QUEBEC, Oct. 3 /CNW Telbec/ - Julien Home Refinements and ALNO recently
announced a new strategic sales and marketing partnership beginning May 2008.
Julien will serve as ALNO's preferred stainless steel vendor and provide a
variety of their sinks, countertops and other components to all ALNO USA
showrooms. Julien will provide sinks for ALNO showroom vignettes. "We are
delighted to partner with a high-end German brand such as ALNO," said Vice
President of Julien Home Refinements Lloyd Leblanc. "Their kitchen systems are
at the cutting edge of contemporary design and modern functionality, and
Julien products fit seamlessly with ALNO cabinets. Furthermore, Julien
products are created from 100% recyclable and recycled stainless steel. Like
ALNO cabinets, Julien sinks are an eco-friendly way to bring incomparable
style to the kitchen. "Both companies will support each other through
co-marketing and event sponsorships. In addition, Julien products will be
included in ALNO's multi-unit project specifications and bids and both
companies will feature each others products in trade show displays.
    "Our clients love to see the complete package when they are looking to
build out a luxury kitchen," said President of ALNO USA Yael Tamari. "We
partner with high-end appliance manufacturers and a solid surface countertop
brand that resonate well with ALNO cabinetry. Julien, with their premium
16-gauge stainless steel, in numerous modern designs, pairs perfectly with
minimalist and highlycrafted, ALNO cabinetry." In addition to providing
product knowledge training sessions for each of ALNO's showrooms, Julien hopes
to develop exclusive products, such as countertops with integrated sinks and
accessories that will only be available through ALNO dealers.
    Celebrating 62 years, Julien continues to rise as an industry leader in
stainless steel fabrication. Renowned for their high-quality professional
grade commercial kitchen equipment, the company has recently forayed into the
residential market by offering luxury-minded consumers seamless and stylish
designs for the kitchen and bath. Their award-winning residential kitchen
products collections and innovative Bathroom Suite by Troy Adams Design, aim
to further solidify their presence in the residential market as they continue
to manufacture ground-breaking, hand-crafted stainless steel products. With a
focus on fine living, Julien's collections enhance daily rituals with their
elegance and panache. Julien is a green company and uses 100% recyclable
stainless steel in their manufacturing process. For more information on
Julien(R) Home Refinements(R), please visit www.julien.ca.
    For over 80 years, ALNO has been creating innovative and revolutionary
kitchen systems, which boast of quality materials, skilled craftsmanship and
technical precision. As one of Europe's largest kitchen manufacturers, all
systems are imported from the company's base in Pfullendorf, Germany - and
feature only the finest wood, glass, gloss, color and overall architecture.
Having practiced green manufacturing for decades, all ALNO cabinets are
constructed from FSC-certified materials and reflect the company's devotion to
environmentally-responsible practices. Constantly at the forefront of
innovation, ALNO is always refining and exploring new ways to create the
ultimate kitchen from a product and personal usage point of view. With a
tagline of "The Kitchen, Perfected," ALNO kitchens are synonymous with high
art, detailed in their many innovations including ALNO SoftClose, ALNO AllGlas
and ALNO DualGlow. ALNO products are available through a select network of
nationwide dealers.




For further information:

For further information: Lloyd Leblanc, Vice president sales and
marketing, Julien, 1-800-461-3377, 1-866-687-3993, lloyd.leblanc@julien.ca

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