Johnson's(R) Names Debbie Phelps its Official 'Mom of the Olympic Games'



    
    Leading Baby Skin Care Company Donates Money to Global Children's
Charities
    In Phelps's Name

    
    BEIJING, China, Aug. 16 /CNW/ -- As part of the JOHNSON'S(R) Olympic
Games campaign, "Thanks, Mom," the company has designated Debbie Phelps,
mother of 15-time Olympic medalist and 13-time Olympic gold medalist, Michael
Phelps, its official "JOHNSON'S(R) Baby Mom of the Olympic Games."
    To celebrate this honor, JOHNSON'S(R) will donate money in Ms. Phelps's
name to a group of its global children's charities and earthquake relief
projects (www.babycause.com).
    "Behind every champion there's a mother and what better way to honor moms
everywhere than to name Debbie Phelps 'JOHNSON'S(R) Baby Mom of the Olympic
Games'," said Bridgette Heller, Global President of JOHNSON'S(R) Babycare.
"Debbie represents every mother that has helped her child to succeed whether
in simply learning how to take those first steps or winning Olympic gold.  We
are thrilled to partner with her to celebrate and thank moms around the
world."
    "It is a wonderful honor to be named 'JOHNSON'S(R) Baby Mom of the
Olympic Games'," said Debbie Phelps.  "As I look back, one of the hardest
things I had to do with raising my son and both my two daughters was to trust
they would be okay without me always by their side as they grew older.  Like
all mothers, we just want our children to be happy, safe and to excel in what
they enjoy most. And as a mom, we do everything we can to make that possible."
    This special recognition builds on a comprehensive campaign, which is
part of Johnson & Johnson's company-wide Beijing 2008 Olympic Games
sponsorship. Currently, JOHNSON'S(R) is running a series of national
television advertising showcasing 2008 U.S. Olympians including recent Olympic
champion Cullen Jones, who played an instrumental role in helping to secure a
gold medal in the men's 4 x 100 relay team.  The spots celebrate the special
relationship the athletes have with their mothers, providing viewers with an
unscripted peek into a personal side of their lives that they rarely witness. 
 Longer versions of the TV spots run online at www.baby.com/thanksmom or
youtube.com/baby.
    
    About Debbie Phelps
    
    Deborah S. Phelps is a dedicated educator, proud parent and principal of
Windsor Mill Middle School in Baltimore, Maryland.  With more than three
decades of teaching experience she is a strong and visible instructional
leader in her school, often interacting with her students whether it be in the
classroom or welcoming them in the morning as they start their day.  Phelps is
also an active member and leader in her community working with several non-
profit and educational organizations and also serves as an education presenter
and motivation speaker for multiple organizations throughout Maryland.
    A native of Allegany County, in western Maryland, Phelps earned her
master degree in education management and supervision from Loyola College, in
Baltimore, in 1998 and her bachelor's degree of arts in education from
Fairmont State College, in Fairmont, West Virginia, in 1973.  She is a proud
mother of three children. In her spare time, she enjoys traveling the world,
all types of sports -- especially swimming -- and spending time reading and
reflecting on life.   Deborah has aspirations of writing her own book in the
future.
    
    About JOHNSON'S(R)
    
    JOHNSON'S(R), a brand of the Johnson & Johnson Consumer Products Company,
division of Johnson & Johnson Consumer Companies, Inc., has a long tradition
of providing effective, gentle, mild and clinically-proven baby products
formulated especially for babies.  The most trusted name in baby care,
JOHNSON'S(R) is rooted in science and has a 115-year leadership in the
industry.  JOHNSON'S (R) takes pride in continuing to create and supply
parents and healthcare professionals with the best essentials and innovations
in baby care.  For more information about the JOHNSON'S(R) brand and its
product offerings, visit www.johnsonsbaby.com.


    
    CONTACTS:
    

    
    For Debbie Phelps:
    Cheryl A. Herbert
    Octagon, Olympics & Action Sports
    Cheryl.Herbert@octagon.com
    Local Beijing:  134-3957-1921/U.S. 719/330-4053
    

    
    For JOHNSON'S(R):
    Lori Dolginoff
    ldolgino@cpcus.jnj.com
    646-662-6513 (USA)
    

    
    Edwige Buteau
    Edwige.buteau@rfbinder.com
    917-655-3843 (USA)

    




For further information:

For further information: For Debbie Phelps: Cheryl A. Herbert, Octagon,
Olympics & Action Sports, Cheryl.Herbert@octagon.com, Local Beijing:
134-3957-1921, or U.S. +1-719-330-4053; Lori Dolginoff,
ldolgino@cpcus.jnj.com, +1-646-662-6513, Edwige Buteau,
Edwige.buteau@rfbinder.com, +1-917-655-3843, both for JOHNSON'S(R) Web Site:
http://www.johnsonsbaby.com

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