Jetix Europe licenses Kid vs. Kat rights



    www.dhxmedia.com
    AIM and TSX: DHX

    HALIFAX, Feb. 12 /CNW/ - DHX Media Ltd. (AIM & TSX ticker: "DHX"), a
leading independent international producer and distributor of television
programming and interactive content is pleased to announce that it has reached
an agreement to license certain distribution rights to it's animated comedy
series, Kid vs. Kat, to Jetix Europe. The new series is being produced by DHX
Media's recently acquired animation company, Studio B Productions Inc., in
association with Jetix Europe and Canadian kids' broadcaster, YTV.
    Under the agreement, Jetix Europe holds TV distribution rights for 52,
15 minute episodes of Kid vs. Kat across Europe and the Middle East, including
Pay TV and Free TV distribution, as well as home video & consumer product
rights. Disney-ABC International Television will service the distribution of
the television rights to Kid vs. Kat for the Jetix Europe held territories.
Kid vs. Kat will debut on Jetix Europe's channels from early 2009.
    DHX Media's distribution subsidiary DECODE Enterprises will handle
television, home entertainment and merchandising and licensing rights for the
rest of the world.
    Studio B, the production company that was commissioned to produce the
successful Pucca property on behalf of Jetix Europe, started production on Kid
vs. Kat in January 2008.
    Michael Donovan, Chairman and CEO of DHX Media commented: "We are very
pleased to build on our growing relationship with Jetix. This deal for Kid vs.
Kat combined with our agreement for Urban Vermin is a confirmation of our
shared interest in, and commitment to, high quality children's programming."
    Blair Peters, Executive Producer, Studio B Productions Inc., said: "We
are very excited to be working with Jetix again on this super cartoony, action
packed series. The creator, Rob Boutilier, has brought his wit to a number of
other productions with Studio B and we are delighted to have him at the helm
of his own series."

    About Kid vs. Kat

    Kid vs. Kat is about the exaggerated conflict between a demonically
malevolent cat and Coop, the beleaguered ten-year-old boy, to whom it has
taken a demented dislike. When Coop's spoiled little sister Millie brings home
Kat, a stray kitty of mysterious origin, his idyllic life is turned
upside-down. It's obvious to Coop that Kat wants to annihilate him. The
problem is he has no evidence to prove it, as by the time his Dad comes onto
the smoking, debris-littered scene, all evidence pointing to Kat is gone.

    About DHX Media Ltd.

    DHX Media Ltd. is a leading international producer and distributor of
television programming and interactive content with an emphasis on children,
family and youth markets. DHX Media Ltd. shares trade on AIM and are listed on
the TSX, the Toronto Stock Exchange. DHX Media's production companies, Decode
Entertainment, Halifax Film and Studio B Productions, are the producers or
co-producers of 21 original television series and theatrical releases
currently commissioned for production and maintain a growing library of over
2,200 half-hours of mostly children and youth-oriented television productions.
www.dhxmedia.com

    Disclaimer

    Certain statements herein may constitute forward-looking statements,
including those identified by the expressions "may", "will", "should",
"could", "anticipate", "believe", "plan", "estimate", "potential", "expect",
"intend" and similar expressions to the extent they relate to the Company or
its Management. These statements reflect the Company's current expectations
and are based on information currently available to Management. These
forward-looking statements are subject to a number of risks, uncertainties,
assumptions and other factors that could cause actual results or events to
differ materially from current expectations, including the matters discussed
under "Risk Factors" contained in the Company's prospectus dated May 12, 2006.
These forward-looking statements are made as of the date hereof, and the
Company assumes no obligation to update or revise them to reflect new events
or circumstances.
    %SEDAR: 00023380E




For further information:

For further information: DHX Media Ltd.: Dana Landry, Chief Financial
Officer; David A. Regan, EVP, Corporate Development & IR, +1 902-423-0260; AIM
Nominated Advisors: Canaccord Adams Limited: Neil Johnson, Erin Needra, +44
(0) 20 7050 6500

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