Jacques Villeneuve and Schick Quattro are Shifting Gears and Declaring UNICEF the Winner at Montreal's NASCAR Nationwide Series Race



    Schick Quattro signs on to sponsor Jacques Villeneuve's Smooth Ride and
    Raise Money for UNICEF

    MONTREAL, July 30 /CNW/ - Jacques Villeneuve and Schick Quattro are
ensuring that kids win, no matter where Villeneuve finishes in this weekend's
NASCAR Nationwide Series Race. Schick Quattro and Villeneuve have teamed-up to
add fuel to this weekend's race events with the launch of the "Schick Fast and
Fundraising" program. As Montreal's NASCAR weekend kicks into gear, Schick
will start the fundraising race with a $10,000 donation to UNICEF and invite
consumers to put themselves in the driver's seat and donate dollars over the
course of the weekend. The promotion is part of Schick Quattro's sponsorship
of Villeneuve's Toyota Camry No. 32 for the Montreal race.
    "Professional drivers enter every race with the intention of winning, but
the great part of our 'Schick Fast and Fundraising' program is that we can
help make a difference in the lives of children no matter what happens in the
race," says Erik Rahner, Schick Canada. "We are very excited about our
partnership with Jacques Villeneuve and this unique promotion benefitting
UNICEF."
    Race fans and consumers can show their support by visiting the Schick
Quattro Shave School and offering a donation for a sample of the Schick
Quattro Titanium razor, with all proceeds going to UNICEF. The Schick Quattro
Shave School will be located on-site at Circuit de Gilles Villeneuve all
weekend. Consumers can also make an online donation or get more information by
visiting www.schick.ca.
    "At Schick it is all about staying sharp and smooth performance - traits
that Jacques has demonstrated behind the wheel his entire career, winning a
title in every series he has entered," says Rahner. "We look forward to being
part of the team as he continues his winning tradition."

    The Schick Quattro Shave School

    The Schick Quattro Shave School is a one-of-a-kind classroom where
consumers can experience how they would look with different facial hair
styles, get schooled on how to get the best shave possible, learn about the
newest shaving technologies and receive samples.

    About Schick Canada

    Schick Canada, a division of Energizer Canada Inc., is a leading
manufacturer of high performance razors for men and women. Committed to
"Freeing your skin", Schick Canada has launched some of the most successful
razors on the market including Xtreme3, the first three-bladed disposable,
Intuition, the first all-in-one razor and Quattro, the first four-bladed
system and disposable razor. For more information visit www.schick.ca.





For further information:

For further information: Mike Abbass, Paradigm Public Relations, (416)
435-9536, mabbass@paradigmpr.ca; Paul Wilson, Vice-President Marketing and
Strategic Planning, Grand Prix du Canada (GPC) S.E.C., (514) 397-8332,
pwilson@stockcarmontreal.ca

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Schick Canada

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