itaas' First Canadian ECS VOD Monitoring and Reporting Platform Deployment Aims at Videotron



    ATLANTA, March 5 /CNW/ - itaas Inc., the only provider of end-to-end iTV
solutions in the digital video industry, and the provider of an innovative and
compelling suite of VOD (video on demand) products, today announced the
deployment of the ECS - VOD monitoring and Reporting Platform, at Videotron in
Montreal.

    ECS, now deployed for over 6 months, is helping Videotron increase the
VOD operational efficiencies and is providing a focal point to monitor
activity across its entire VOD infrastructure. It is an excellent tool to
gauge the VOD system health at a glance and pinpoint the problem components
enabling operators to provide a better viewing experience for their
subscribers.

    ECS is the only product of its kind in the market that gives near
real-time information helping stabilize VOD systems. ECS is VOD platform
agnostic and presents usage metrics for operational, marketing, and management
analysis.

    "We are extremely pleased with the results of itaas' ECS product. ECS not
only helps us optimize VOD Capacity Planning, but also provides significant
data to diagnose iTV application problems," said Daniel Proulx, Sr. VP of
Engineering, Videotron. "Immediate resolution of these problems certainly
translates into a great subscriber experience."

    With deployment in over 50 cable systems, ECS continues to be a leader in
the VOD measurement space.

    "ECS' near-real time reporting and analysis has proven to be critical in
increasing operational stability and reliability of a multitude of VOD systems
across major MSOs like Time Warner, Cox and Bright house Networks," said
itaas' COO Jaspal Bhasin. "After deploying ECS in many of the leading cable
systems in the US, we are pleased to enter the Canadian market. We are excited
to work with Videotron to help address their challenges by customizing the ECS
solution to suit their business needs."

    ECS is integrated with video servers and software from Arroyo Video
Solutions, Broadbus, Concurrent, C-COR, SeaChange and TANDBERG Television.

    About itaas, Inc.

    itaas provides an innovative and compelling suite of video on demand
(VOD) products, and is the only provider of end-to-end iTV services in the
digital video industry, serving broadband operators, wireless providers,
set-top manufacturers, application and content developers, and middleware and
OS providers.

    From design and development to integration and support, combined with a
robust lab facility and a VOD product suite, itaas is uniquely positioned in
the broadband industry to help broadband operators deploy advanced iTV
solutions on accelerated schedules. The company has more than 90 clients and
its products are deployed in over 50 cable systems nationwide. Leading
broadband companies depend on itaas' iTV domain expertise for creative
solutions to complex digital TV challenges. Visit itaas on the Web at
www.itaas.com or call 770-368-4024.

    About Videotron

    Videotron Ltd. (www.videotron.com), a wholly owned subsidiary of Quebecor
Media Inc., is an integrated communications company engaged in cable
television, interactive multimedia development, Internet access services,
cable telephony and wireless. Videotron is a leader in new technologies with
its illico interactive television system and its broadband network, which
supports high-speed cable Internet access, analog and digital cable
television, and other services. As of December 31, 2006, Videotron was serving
1,572,000 cable television customers in Quebec, including 624,000 illico
subscribers. Videotron is also the Quebec leader in high-speed Internet
access, with 805,000 subscribers to its cable modem and dial-up services.
Videotron also offers 12,000 subscriber lines on its wireless service and, as
of January 15, 2007, Videotron was providing residential telephone service to
400,000 Quebec households.




For further information:

For further information: itaas, Inc. Smita Pawar 770-368-4024
smita.pawar@itaas.com or Videotron Ltd. Isabelle Dessureault Vice President
Corporate Affairs and Vox Telephone: 514-380-7501 Mobile: 514-295-0304

Organization Profile

ITAAS INC.

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