Istithmar Unveils New Corporate Brand at Dubai World and Istithmar World Global Management Meeting 2008 Gala Dinner



    DUBAI, United Arab Emirates, Jan. 16 /CNW/ - The Dubai-based investment
house, Istithmar PJSC, announced the company's new official corporate brand,
"Istithmar World". Istithmar World is wholly owned by Dubai World, which in
turn is 100% owned by the Government of Dubai. The new corporate brand was
unveiled at the Dubai World and Istithmar World Global Management Meeting 2008
Gala Dinner, which took place at the Grosvenor House Hotel on Wednesday
16 January 2008, in the presence of dignitaries from the international private
equity and alternative investment scenes.
    (Logo: http://www.newscom.com/cgi-bin/prnh/20080116/289490)
    In the four years since its inception, Istithmar has successfully
established itself as a major investment company with a broad portfolio of
successful firms in markets ranging from North America and Europe to Asia and
the Middle East, as well as across a variety of sectors ranging from consumer
and industrial to financial services and real estate. The new brand identify
is testament to the company's early success and rapid growth which led it to
reorganize its operations into three separately managed divisions: Istithmar
World Capital is a private equity and alternative investment house
headquartered in Dubai, United Arab Emirates, with an office in Shanghai,
China; Istithmar World Aviation which will invest in various sectors of the
aviation and aerospace industry including manufacturing, engineering, and
financing; and Istithmar World Ventures which will invest in promising
start-ups and greenfield ventures by providing them with the necessary
financial and managerial resources. Each of the three divisions will be
managed independently, with the Chairman of Istithmar World overseeing all
operations.
    In his comments on the occasion, HE Sultan Ahmed Bin Sulayem, Chairman,
Istithmar World said: "The name change into 'Istithmar World' reflects the
evolution and expansion of the company's sector focus and portfolio and
positions it for significant future growth alongside the holding company Dubai
World. The corporate re-branding is part of a comprehensive exercise which
uniquely reflects Istithmar World's strengths and vision."
    David Jackson, CEO, Istithmar World Capital, said: "Istithmar is an
experienced investor that has certainly come a long way since its inception.
The re-branding into Istithmar World is in line with Dubai World's vision of
creating a world-class private equity and alternative investment platform
operating out of the region, which will certainly trigger further
international attention and interest."

    About Istithmar World

    Established in 2003, Istithmar World is a private equity and alternative
investment house headquartered in Dubai, the United Arab Emirates. Istithmar
World is wholly owned by Dubai World, which is in turn 100% owned by the
Government of Dubai. Istithmar World is comprised of three divisions:
Istithmar World Capital, Istithmar World Aviation and Istithmar World
Ventures.
    Since its inception, Istithmar World Capital has witnessed phenomenal
growth to become a recognized player in the financial services scene and
secured a strong reputation alongside international private equity and
alternative investment masters. Istithmar World Capital has played an integral
role on the international mergers and acquisitions front, and has thus far
secured substantial return on investments via its medium-termed investment
philosophy.
    Today, Istithmar World Capital's unique portfolio of investments includes
over 50 blue-chip companies, spanning North America and Europe to the Middle
East and the Far East with total capital deployed in excess of US$ 3 billion
and an aggregate enterprise value of US$ 6 billion.

    Photo: http://www.newscom.com/cgi-bin/prnh/20080116/289490





For further information:

For further information: Hwee-Suan Ong or Mohamed Tahboub, BPG Public
Relations, Tel: +971-50-786-2997, Fax: +971-4-295-1027; E-mail:
Hweesuan@batespangulf.com or Mohamed@batespangulf.com

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ISTITHMAR PJSC

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ISTITHMAR WORLD

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