Inside the House or Out, Amazon.ca Helps Bring Parents and Kids Together for Family Day



    Online retailer offers up family-friendly activities both indoors and
    outdoors

    SEATTLE, Feb. 7 /CNW/ - Whether you have a family of homebodies or winter
outdoor thrill seekers, there are many ways to enjoy Family Day on Monday,
February 18, this year. As Family Day approaches, Amazon.ca recommends a few
different activities to fit the tastes of any family.
    "It's difficult to find quality time to spend with your family these
days," said Julie Todaro, director of Amazon.ca. "Family Day offers an ideal
opportunity for families to set aside their work, school and other commitments
and just have a fun time together. We hope to inspire them with these activity
ideas from Amazon.ca."
    If frigid temperatures are keeping you indoors this Family Day, Amazon.ca
has come up with some creative ways to get parents and kids talking, laughing
and having a good time together while keeping cozy indoors. Get your thinking
caps ready.

    
    Indoor Activities

    -   Be a mad scientist at home: How cool would it be if you could make
        lightning in the living room or keep paper dry under water? Think
        it's impossible? Not with the help of Jean Potter's "Science in
        Seconds for Kids: Over 100 Experiments You Can Do in Ten Minutes or
        Less." Your kids will be wowed and wonder "how'd you do that?"
    -   Cook together: Turn up the heat in the kitchen and break out
        Grandma's special recipes. Take the time to pass on family food
        secrets to the kids or try "Kitchen Playdates" by Lauren Bank Deen.
    -   Play family-friendly video games: You don't have to be the Partridges
        or the von Trapps to break out in song. Try "Karaoke Revolution." If
        your vocal cords aren't quite up to the challenge, then go head to
        head with "Wii Play" or "Super Mario Galaxy."
    -   Get crafty: From model airplanes to papier mâché, use your hands,
        grab some glue and paint, and get your fingers a little dirty with
        the family. Or how about building an army of origami cranes? "Easy
        Origami" by Didier Boursin can show you how.
    -   Learn how to dance: Want to find out what the kids are listening to
        these days and try out the latest dance moves? Then grab the hottest
        albums and have your own dance party at home. Check out Radiohead's
        "In Rainbows," Alicia Keys' "As I Am" and Rihanna's "Good Girl Gone
        Bad."
    -   Cozy up to a movie: Microwave some popcorn, snuggle up with a few
        blankets and enjoy a good flick together. Pick a family favorite like
        "The Sound of Music" or try some soon-to-be classics like
        "Ratatouille" or "The Simpsons Movie."
    -   Create a family tree: What better way to spend time together than to
        discover, explore, preserve and share your family history? "Family
        Tree Maker 2008" lets you easily build a family tree starting with
        names, dates and events. You can add photos and videos, and even use
        interactive maps to explore the places where your ancestors once
        lived.

    For those families who aren't afraid of a little frostbite, Amazon.ca
offers up ideas for some fun activities outside the house. Put on your hats,
gloves, boots and scarves, and get ready for an outdoor adventure.

    Outdoor Activities

    -   Get out and take some turns: With record powder on the mountain and
        hilltops, why not hit the slopes with the family? Don't worry about
        the long car ride. Pick up a copy of "Songs for the Car" and the
        drive time will fly by.
    -   Drop the puck and face off: Lace up and hit the ice with the kids.
        Teach them the ins and outs of hockey with a little help from "Kids'
        Hockey : The Parents Guide" by Gary Abraham and Michael Smith.
    -   Build a snowman: Frosty's corncob pipe and button nose could use an
        update. So bundle up and take the family into the yard to construct a
        modern-day snowman. Dig out an old hockey jersey, a pair of shades
        and the most ridiculous hat in your closet to don on Frosty. For
        inspiration, have the family read "All You Need for a Snowman" by
        Alice Schertle before you head out.
    -   Take a winter nature walk: Winter is no time to limit nature
        activity. Grab a copy of "The Jumbo Book of Outdoor Art" by Irene
        Luxbacher and spend a night under the starry sky observing winter
        constellations. You can also work together to draw a wintery
        landscape or sparkling ice chandeliers.
    

    For more family-friendly activity products and ideas, visit
www.amazon.ca.

    About Amazon.ca

    Amazon.ca (www.amazon.ca) is part of the global family of Amazon websites
that have become known for great prices, selection and convenience. Amazon.ca
customers can find and discover millions of English and French books, CDs,
videos and DVDs, as well as a vast array of software, video games and
consoles--all at everyday low prices. Amazon.ca also offers FREE Super Saver
Shipping, available on orders of $39 or more delivered to a single Canadian
address. Amazon.ca sources products directly from Canadian publishers and
distributors, ensuring a rich offering of Canadian titles and content.
Features such as original editorial reviews in English and French and product
recommendations help Amazon.ca customers find the right products for them
among the site's broad selection. Through Amazon Marketplace, Amazon.ca
customers can conveniently buy and sell used, new and collectible merchandise
on the same pages where Amazon.ca sells those items new.
    To ensure all orders are delivered to customers quickly and efficiently,
Amazon.ca works with Canada Post, one of the world's most progressive postal
companies. Orders placed at Amazon.ca are fulfilled and shipped from within
Canada by Assured Logistics, a part of the Canada Post Group of Companies.

    Forward-Looking Statements

    This announcement contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the Securities
Exchange Act of 1934. Actual results may differ significantly from
management's expectations. These forward-looking statements involve risks and
uncertainties that include, among others, risks related to competition,
management of growth, new products, services and technologies, potential
fluctuations in operating results, international expansion, outcomes of legal
proceedings and claims, fulfillment center optimization, seasonality,
commercial agreements, acquisitions and strategic transactions, foreign
exchange rates, system interruption, significant amount of indebtedness,
inventory, government regulation and taxation, payments and fraud. More
information about factors that potentially could affect Amazon.com's financial
results is included in Amazon.com's filings with the Securities and Exchange
Commission, including its Annual Report on Form 10-K for the year ended
December 31, 2006, and subsequent filings.





For further information:

For further information: Media Contacts: Amazon.ca, Margaret Antkowski,
Mark Van Tol, NATIONAL Public Relations, (416) 586-0180,
mantkowski@national.ca, mvantol@national.ca

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