Sees Opportunity to Revolutionize Digital Messaging With Bizanga
SAN MATEO, CA, Feb. 21 /CNW/ - Bizanga, the global company behind the
most scalable and full-featured email and message processing platform, today
announced that Dave Lewis has joined the company as vice president of market
and product strategy. In this role, Lewis will be responsible for industry
outreach as well as development of product solutions that enhance the
company's core offering and extend its reach into new markets.
Lewis is a recognized industry thought-leader, and has frequently spoken
and written on the challenges facing the digital messaging medium. He is often
quoted in the industry and national press, and has authored recent articles in
DM News, Target Marketing, Internet Retailer and B-to-B Magazine.
For the past three consecutive years, B-to-B has named Lewis as one of
the most influential people in email marketing. This recognition came as a
result of his overall industry leadership as well as his championing of
consumer empowerment on the Email Sender & Provider Coalition and standardized
metrics on the Email Experience Council.
"We're extremely pleased to have an industry luminary of Dave's stature
endorse our product vision and join the Bizanga team to help fulfil it," said
chief executive officer, Jerome Lecat. "His insight and experience will be
invaluable as we pursue new solutions and market opportunities."
Lewis brings 30 years of marketing, services and business leadership in
both corporate and entrepreneurial environments to his new position. Prior to
Bizanga, Lewis served in a similar capacity at StrongMail Systems where he was
engaged with strategic accounts, drove industry outreach initiatives and
introduced a series of innovative product enhancements that significantly
elevated the company's image and position in the marketplace.
Previously, Lewis served as vice president of deliverability management
and ISP relations for email service provider Digital Impact (now
Acxiom/Digital) achieving the highest email delivery rates in the industry.
Before Digital Impact, he served as vice president of marketing and
customer information for CareGuide, an online provider of elder care
management solutions. Prior to that, Lewis led development and marketing for a
new, multi-sourced national consumer list product at Acxiom Corporation. He
also founded and managed the highly successful list services division for
DataQuick Information Systems, before its acquisition by Acxiom. Lewis began
his career at Bank of America where he held a series of senior level marketing
and product management positions over his 15-year tenure, including
responsibility for the development and direct marketing of its equity
"For me, Bizanga's platform enables the kind of relevancy in digital
communications - right message, right time and right place - that's eluded the
industry until now," commented Lewis. "It will forever alter how senders and
receivers interact with one another and satisfy the needs of their mutual
customers. I'm extremely excited to be part of the team that will bring such
an industry-transforming solution to the marketplace."
Bizanga is the global company that developed the most scalable and
full-featured email message processing and security platform, the Intelligent
Message Processor(R) (IMP). The IMP can be deployed to protect an email
infrastructure from blended threats including spam, viruses, denial-of-service
and harvest attacks. It can also be used to perform parental control,
compliance/encryption services or simply to manage infrastructure migration or
new service deployment. Designed especially for service providers, the IMP is
extremely easy to integrate with existing infrastructure, including
provisioning systems and message store. IMPs handle email for millions of
mailboxes throughout North America, Europe and Asia Pacific. Bizanga sells
direct to Internet service providers, cable operators, fixed-line and mobile
operators. The technology is also available on an OEM basis to application
software vendors. Bizanga is a member of the Messaging Anti-Abuse Work Group
(http://www.maawg.org). For more information about Bizanga, visit the
company's Web site at http://www.bizanga.com.
For further information:
For further information: For Bizanga: Marc Sheldon, Bizanga Ltd., (650)