Pictures Include First Three 3D Productions, Beginning with Monsters vs.
Aliens in March 2009
LOS ANGELES, CA, Nov. 14 /CNW/ - IMAX Corporation (NASDAQ: IMAX; TSX:IMX)
and DreamWorks Animation SKG, Inc. (NYSE: DWA) today announced an agreement to
release the studio's first three 3D motion pictures worldwide in IMAX(R) 3D.
The IMAX 3D releases will include Monsters vs. Aliens in March 2009, How to
Train Your Dragon in November 2009 and Shrek Goes Forth in May 2010. A fourth
DreamWorks Animation title, Kung Fu Panda, will be released in IMAX's 2D
format in June 2008. The IMAX 3D titles are expected to be among the first
presented with IMAX's digital 3D projection system, which is scheduled to be
launched beginning June 2008. This is IMAX's first multiple 3D picture deal
with a Hollywood studio. The 3D titles also will be simultaneously released to
conventional digital 3D theatres. Paramount Pictures will be the exclusive
distributor of the pictures.
"3D cinema has an opportunity to revolutionize the way people experience
movies," said Jeffrey Katzenberg, CEO of DreamWorks Animation. "We believe the
immersive quality of IMAX will provide our audiences with a unique way to
experience our films and we are delighted to include IMAX as a key part of our
"DreamWorks Animation envisions 3D as the future of CGI animation, and we
are excited to help them implement their approach to delivering outstanding
content in the years ahead," said IMAX Co-Chairmen and Co-CEOs Richard L.
Gelfond and Bradley J. Wechsler. "Further, we are so pleased that the timing
of the roll-out of our digital projection technology can take advantage of
DreamWorks Animation's 3D content - content that will look, sound and feel
amazing when it is presented in IMAX."
"DreamWorks Animation's creative spirit is well suited for IMAX 3D and we
are delighted to be collaborating with their talented team to bring moviegoers
a premium 3D cinematic experience," added Greg Foster, Chairman and President
of IMAX Filmed Entertainment. "DreamWorks Animation consistently produces and
markets films that appeal to adults and kids alike and these films will
certainly play an important role in maintaining a well-rounded IMAX film slate
over the next several years."
All four films will be digitally re-mastered into the unparalleled image
and sound quality of The IMAX Experience(R) with IMAX DMR(R) (Digital
About DreamWorks Animation
DreamWorks Animation SKG (NYSE-DWA) is devoted to producing high-quality
family entertainment through the use of computer-generated (CG) animation.
Utilizing world-class creative talent and state-of-the-art technological
capabilities, the company is committed to making two computer-animated feature
films a year that appeal to a broad movie-going audience. The Company has
theatrically released a total of fifteen animated feature films, including
Antz, Shrek, Shrek 2, Shark Tale, Madagascar, Wallace & Gromit: The Curse of
the Were-Rabbit, Over the Hedge, Flushed Away, Shrek the Third and Bee Movie.
Please visit www.dreamworksanimation.com to learn more about DreamWorks
About IMAX Corporation
IMAX Corporation is one of the world's leading digital entertainment and
technology companies. The worldwide IMAX network is among the most important
and successful theatrical distribution platforms for major event Hollywood
films around the globe, with IMAX(R) theatres delivering the world's best
cinematic presentations using proprietary IMAX, IMAX(R) 3D, and IMAX DMR(R)
technology. IMAX DMR is the Company's groundbreaking digital remastering
technology that allows it to digitally transform virtually any conventional
motion picture into the unparalleled image and sound quality of The IMAX
Experience. IMAX's renowned projectors and new digital systems display
crystal-clear images on the world's biggest screens. The IMAX brand is
recognized throughout the world for extraordinary and immersive entertainment
experiences for consumers. As of September 30, 2007, there were 296 IMAX
theatres operating in 40 countries.
IMAX(R), IMAX(R) 3D, IMAX DMR(R), IMAX(R) MPX(R), and The IMAX
Experience(R) are trademarks of IMAX Corporation. More information on the
Company can be found at www.imax.com.
This press release contains forward looking statements that are based on
management's assumptions and existing information and involve certain risks
and uncertainties which could cause actual results to differ materially from
future results expressed or implied by such forward looking statements.
Important factors that could affect these statements include ongoing
discussions with the SEC and OSC relating to their ongoing inquiries and the
Company's financial reporting and accounting, the timing of theatre system
deliveries, the mix of theatre systems shipped, the timing of the recognition
of revenues and expenses on film production and distribution agreements, the
performance of films, the viability of new businesses and products, risks
arising from potential material weaknesses in internal control over financial
reporting and fluctuations in foreign currency and in the large format and
general commercial exhibition market. These factors and other risks and
uncertainties are discussed in the Company's Annual Report on Form 10-K/A for
the year ended December 31, 2006, as well as the Company's Quarterly Reports
on Form 10-Q/A.
For further information:
For further information: Media: IMAX Corporation, New York, Sarah
Gormley, (212) 821-0155, email@example.com; DreamWorks Animation: Jeff Hare,
(818) 695-6055, firstname.lastname@example.org; Business Media: Sloane & Company,
New York, Whit Clay, (212) 446-1864, email@example.com; Investors: Integrated
Corporate Relations, Amanda Mullin, (203) 682-8243, firstname.lastname@example.org;
Entertainment Media: Newman & Company, Los Angeles, Al Newman, (310) 278-1560,