HYUNDAI CANADA SETS NEW FEBRUARY SALES RECORD

Achieves 26 consecutive months of year-over-year sales growth

MARKHAM, ON, Feb. 28 /CNW/ - Hyundai Auto Canada Corp. announced today it had sold 8,700 units in February, surpassing the company's previous 2010 February sales record by 2.3 percent.

Hyundai Canada has sold a total of 15,384 units year-to-date, representing an increase of 5.5 percent over the first two months of 2010. Canadian consumers once again recognized the strength of Hyundai's all-new products, making February the 26th consecutive month of year-over-year sales increases. In the second full month on sale of the all-new model, the Elantra posted its best month ever with sales of 2,820 units. The Tucson, Sonata, and recently-released Elantra have made Hyundai synonymous with fluidic styling, high levels of standard safety equipment, and best-in-class fuel economy.

"Choosing a Hyundai gives customers a way to respond to the rising cost of fuel and save money at the pump without compromising in terms of style, content, or value." said Steve Kelleher, President and CEO, Hyundai Canada. "The all-new Elantra, for example, is a compact sedan offering the interior volume of a mid-size and best-in-class standard fuel economy of 4.9 L/100 km on the highway."

Following the introduction of the Elantra in December 2010, an all-new Accent will arrive at dealerships this spring. A third all-new small car, the Veloster, was unveiled during the Canadian International Auto Show in Toronto last month. The sporty and fuel efficient Veloster three-door coupe is unlike any Hyundai vehicle developed before and will attract a new demographic to the brand. Added Kelleher: "Small is big at Hyundai Canada. As fuel prices continue to rise, consumers will turn to more efficient vehicles. Hyundai is well-positioned to meet this demand with three stylish, versatile, and value-packed new cars, each delivering best-in-class fuel efficiency."

Quick Facts:

Month 2011 2010 % Change Notes
January 6,684 6,084 + 9.9 % Best January Ever
February 8,700 8,502 + 2.3 % Best February Ever
March        
April        
May        
June        
July        
August        
September        
October        
November        
December        
TOTAL 15,384 14,586 + 5.5 %  

Nameplate Feb. 2011 % Change YTD 2011 % Change Notes
Accent 1,558 - 22.5 % 2,427 - 24.2 %  
Elantra 2,820 + 99.7% 5,073 + 136.9 % Best Month Ever
Elantra Touring 749 - 3.0 % 1,139 - 16.0 %  
Sonata 979 + 16.1 % 1,640 - 0.2 % Best February Ever
Genesis 23 - 68.5 % 48 - 65.5 %  
Equus 8 N/A 12 N/A  
Genesis Coupe 90 - 41.9 % 164 - 32.0 %  
Tucson 955 - 16.6 % 2,035 + 2.5 %  
Santa Fe 1,441 - 27.2 % 2,684 - 26.9 %  
Veracruz 73 - 33.0 % 155 - 20.9 %  

Hyundai Auto Canada, established in 1983 and headquartered in Markham Ontario, is a subsidiary of Hyundai Motor Company of Korea. Hyundai vehicles are distributed throughout Canada by Hyundai Auto Canada and are sold and serviced through more than 195 dealerships nationwide.

SOURCE Hyundai Auto Canada Corp.

For further information:

For interviews or additional information, please contact:

Chad Heard, Public Relations Manager, Hyundai Auto Canada Corp.
Office: (905) 948-6712, Mobile: (416) 559-9640, Email: cheard@hyundaicanada.com

Patrick Danielson, Public Relations Specialist, Hyundai Auto Canada Corp.
Office: (905) 948-6876, Email: pdanielson@hyundaicanada.com


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