- HBC Extends its Long-Standing "Donate Your HBC Rewards Points" Program
to Help Canadians in Need -
TORONTO, June 27, 2013 /CNW/ - Hudson's Bay Company announced today a
"Donate your HBC Rewards Points" campaign in support of flood relief
efforts in Alberta — a tragedy that has impacted thousands of people in
multiple communities in southern Alberta, including Calgary. From now
until July 15, 2013, customers and Associates can support those
affected by donating their HBC Rewards points in Hudson's Bay and Home
Outfitters stores across Canada. Customers can also make a donation
online through www.hbcrewards.com by clicking on the "Donate to Charity/Community" link. In addition to
funds raised through this program, Hudson's Bay Company will contribute
directly to the cause for a total donation of $50,000.
"We are committed to supporting the communities in which we operate,"
says Richard Baker, Governor & CEO, Hudson's Bay Company. "The HBC
Foundation's 'Donate Your Rewards Points' program is an easy way for
customers and Associates to contribute to the Canadian Red Cross'
relief efforts for the Alberta floods."
"The Canadian Red Cross greatly appreciates Hudson's Bay Company's
support," said Conrad Sauvé, Secretary General and CEO of the Canadian
Red Cross. "In emergencies and disaster situations, contributions from
generous Canadians allow the Red Cross to assist people in need. Last
year alone, we responded to 2,321 disasters across the country."
The HBC Foundation is dedicated to improving the lives of Canadians,
focusing its donations on three key areas: healthy families, strong
communities and inspiring Canadians. In 2012, the HBC Foundation
donated more than $4 million to charitable partner organizations across
About Hudson's Bay Company
Hudson's Bay Company (HBC), founded in 1670, is North America's longest
continually operated company. In Canada, HBC operates Hudson's Bay,
Canada's largest department store with 90 locations, unsurpassed in its
fashion, beauty, home and accessory designers and brands, as well as thebay.com. HBC also operates Home Outfitters, Canada's largest home specialty
superstore with 69 locations across the country. In the United States,
HBC operates Lord & Taylor, a department store with 48 full-line store
locations throughout the northeastern United States and in two major
cities in the Midwest, and lordandtaylor.com.
With approximately 29,000 Associates in Canada and the U.S., Hudson's
Bay Company banners provide stylish, quality merchandise at great
value, with a dedicated focus on service excellence. Hudson's Bay
Company trades on the Toronto Stock Exchange under the symbol "HBC".
SOURCE: Hudson's Bay Company
For further information:
Hudson's Bay Company