Holland America Line Goes Mobile With Website



    SEATTLE, Aug. 21 /CNW/ -- Holland America Line now has a mobile friendly
version of its website, http://www.hollandamerica.com, for all devices able to
connect to the internet.
    "More and more people are using mobile devices to get things done when
traveling, while waiting in line, and at other so-called down times," said
Richard D. Meadows, executive vice president, marketing, sales and guest
programs.  "So, our new accessibility will allow them to check details and
plan a cruise wherever they are."
    Web surfers will be automatically redirected to the new mobile site if a
user accesses the site from a mobile device.  To mobilize the site, images
were removed and layouts simplified for use on a mobile device.
    The most popular areas of http://www.hollandamerica.com have been adapted
for mobile use.   These include the research tools Cruise and CruiseTour
Finder to find travel options and pricing, ports information to look up such
things as departure port details and directions while in a cab, a complete For
Booked Guests section for current cruisers, and the ability for past guests to
look up their Mariner Society number on-line.  A special phone number is
listed for those who want to call in and book from their mobile device, too,
since bookings cannot be made through the mobile website.
    Surfers can choose to view the complete site with full images and options
from their mobile device, too.  For more information, consult a travel agent,
call 1-877-SAIL-HAL (877-724-5425) or visit http://www.hollandamerica.com.
    
    - http://www.hollandamerica.com -
    
    About Holland America Line [a division of Carnival Corporation and plc
(NYSE:    CCL and CUK)]
    Holland America Line's fleet of 14 ships offers nearly 500 cruises to 314
ports of call in 97 countries, territories or dependencies.  Two- to 108-day
itineraries visit all seven continents, including Antarctica, South America,
Australia/New Zealand and Asia voyages; a Grand World Voyage; and popular
sailings to ports in the Caribbean, Alaska, Mexico, Canada/New England, Europe
and Panama Canal.
    Fleetwide, the company features Signature of Excellence enhancements,
totaling more than $425 million,  that showcase the Culinary Arts Center
presented by Food & Wine magazine -- a state-of-the-art onboard show kitchen
where more than 60 celebrated guest chefs and culinary experts provide cooking
demonstrations and classes -- Explorations CafC) powered by The New York
Times, teens-only activity areas and all new stateroom amenities highlighted
by flat-panel TVs and plush Euro-top Mariner's Dream Beds.
    
    World's Leading Cruise Lines
    
    The highest-rated premium cruise line in the world, Holland America Line
is a member of the exclusive World's Leading Cruise Lines alliance, which also
includes Carnival Cruise Lines, Princess Cruises, Cunard Line, Seabourn Cruise
Line and Costa Cruises.  Sharing a passion to please each guest and a
commitment to quality and value, these lines appeal to a wide range of
lifestyles and budgets.  The World's Leading Cruise Lines offer exciting and
enriching cruise vacations to the world's most desirable destinations.

    
    MobileWeb08
    

    
     CONTACT:  Rose Abello
     PHONE:    800-637-5029
     FAX:      206-262-5934
     EMAIL:    pr@hollandamerica.com

    




For further information:

For further information: Rose Abello of Holland America Line,
1-800-637-5029, fax, +1-206-262-5934, pr@hollandamerica.com Web Site:
http://www.hollandamerica.com/


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